Brand Marketing and Partnerships Lead

2 weeks ago


United Kingdom DC Thomson Ltd. Full time

Connecting people to their family stories is special. We’re proud to deliver thesemagicmoments. Through technology, data and insights, we bring people closer to their past,tobenefit their future.

We’re a fast-growing team of smart people, on a mission to help millions.Solve meaningful,complex problems and be a part of something magical. Enjoy the agility of a scale-up with thesecurity of real financial backing, in a place where every story matters.

Why join our brand team?

  • We’re driven by the desire to create a fantastic customer experience
  • We love nothing more than taking big data and making it quick and easy for our consumers to digest
  • We’re naturally collaborative and our cross functional team works closely with our colleagues to enhance our product
  • We’re neatly set up for flexible working and giving people the freedom to thrive

You won’t find any bureaucracy here, but you will find:

  • Generous holiday allowance with the chance to buy more
  • A pension contribution that stands out in the market (9.5% matched company contribution with a 6% contribution from the employee’s side).
  • All the health and wellbeing benefits you’d expect and some you wouldn’t (Careers Page )
  • The chance to work with smart and fun people on products that will bring joy to millions.

Findmypast is a remote-first business but we also value seeing each other in person. It helps us do great work. We ask ouremployees to attend one of our office hubs in London or Dundee once a quarter and meet for company offsites from time to time, so wecan spend valuable time together working collaboratively.

About the role:

Brand Marketing & Partnerships Lead

This position sits within our brand marketing team and reports to the Head of Content and Partnerships. The brand team is led by the Director of Brand & Communications and consists of brand, partnerships, content, PR, internal comms, research, social, video and community functions. This is a pivotal role in which you will be helping to drive the brand forward into new and exciting areas both in the UK and globally. The Brand Marketing & Partnerships Lead is a self-starter who is commercially minded and capable of project managing campaigns and partnerships which build the brand across multiple areas.

Here’s what the role involves:

  • Project and partner management: Support the planning and execution of brand marketing & communication campaigns. You will be the key contact for all brand partner comms material. The role involves managing partner relationships and liaising with both external agencies and internal teams
  • Brand advocacy: You will live and breathe the Findmypast brand in this role, making sure you know who our core customers and target audiences are. Part of the role also involves attending key partner and brand events
  • Campaign execution: Assist the Head of Content and Partnerships to develop and maintain our brand partnership strategy, delivering high impact plans and customer-facing activationsin line with our go-to-market calendar, brand strategy and business objectives. You’ll be well versed in delivering both brand campaigns and partnerships
  • Resourcefulness and creativity: Identify new partnership opportunities. Develop pitches and coordinate negotiations to secure partners. Proactively bring mutually beneficial ideas to life. You will come armed with ideas for how we can make Findmypast famous
  • Analysis and reporting: Track the success of campaigns and measure the impact of partnerships on team and business goals. Use data to drive decisions and be confident in reporting learnings
  • Cross-functional collaboration: Work with the content, marketing, and legal teams to deliver partnerships that form part of multi-channel, integrated marketing campaigns and ultimately, brand growth. Create and publish partnership content as required, encompassing brand tone of voice and SEO guidelines as necessary

About you:

  • Experience working on consumer brand partnerships
  • Bachelor’s degree in business, marketing, communications or similar field (desirable but not essential)
  • A natural collaborator, adept at developing, navigating and nurturing complex relationships with colleagues and partners alike
  • A creative thinker who can bring innovative partnership ideas to the table
  • Comfortable juggling multiple projects at any given time and confident working in a fast-paced, ambitious team that works to tight deadlines
  • Outstanding written and verbal communication skills and superb attention to detail

If this sounds like you and this exciting role sounds appealing, then get in touch. This could be the start of something special.

What to expect next :

Our interview process is fast and goes like this:

  • Interview with the Head of Content and Partnerships and Senior PR Manager (45 mins)
  • Presentation to the Findmypast Director of Brand and Communications & DC Thomson Director of Brand (1 hour)

We don’t want our approach to hold anyone back, so if we need to tweak this for you, please just ask. Plus, we’d love to know your pronouns so please let us know when you apply.

We want Findmypast to be the best company for all our diverse employees and customers. If you’d like a deeper understanding of our commitment to diversity, check out ourcareers page .

To apply for this role, please follow our online application process and submit a CV and cover letter.

This is a full-time, permanent position, working 35 hours per week remotely with quarterly team days in our London or Dundee Office. We offer a generous package including 26 Days Holidays + Bank Holidays, health cash plan, corporate gym discounts, excellent pension, a competitive salary, and many more staff discounts and benefits.

We are an equal opportunity employer and encourage applications from everyone and do not discriminate on the basis of race, religion, gender, sexual orientation, age, marital status, disability or any other protected characteristics.

If you have any issues with your application, please email recruitment@dcthomson.co.uk

Please note that we reserve the right to close the vacancy early once we have received suitable applications. Therefore, please ensure you submit your application as early as possible to avoid disappointment.

Findmypast is the British-owned world leader in online family history with millions of registered users across its family of brands, which include Findmypast, Genes Reunited, the British Newspaper Archive and Twile.

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