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Account Director
2 months ago
You’re an Experiential Marketer who’s spent the past 4 years supporting with the end-to-end delivery of experiential activations that excite consumers and delight clients.
Not only are you full of creative ideas, but you’re also detail-oriented and capable of managing the entire campaign process; from pre-event planning and logistics to on-the-day management and delivery.
You’re a hands-on, team player looking to play a pivotal role in a small but mighty Experiential team that deliver headline-grabbing events and activations for clients such as IKEA, Wines of Lisboa and a host of shopping centres.
Whether you’re a Senior Experiential Account Executive looking to take the next step up the career ladder, or an Experiential Account Manager looking to use your skills on some new clients, BWP are interested in your application. BWP is an award winning destination marketing agency. We elevate brands with impactful, creative strategies that bring people to places to achieve commercial growth. Our integrated marketing campaigns supports the growth of brands like Trafford Centre, Gravity, Dalton Park, IKEA and Livingston Designer Outlet.
All our employees enjoy the standard benefits you’d expect - a competitive salary (in this case £32k+); 25 days paid holiday plus bank holidays and an extra day for your birthday; and a pension scheme. Bespoke Personal Development Plans and the mentoring and support you need to pave your way to Senior Experiential Account Manager and beyond.
Hybrid working – everyone at the agency enjoys three days collaborating and building strong working relations with colleagues in our new Marlow town centre offices (Monday, Wednesday & Thursday) and two days working from anywhere.
Company bonus scheme (discretionary) – if BWP does well, so do you. Our Account Managers can receive up to 6% of annual salary as a bonus.
Company wellbeing programme including a free counselling service as needed.
A busy social calendar with regular company socials
The opportunity to join one of our Action Groups – DE&I, Climate, CSR or our Social Committee – and positively influence not only agency life but also the wider community we live and work in.
What do Experiential Account Managers at BWP do:
Our Experiential Account Managers are responsible for the seamless project delivery and implementation of insight-driven, creative experiential activations that engage and excite clients and consumers alike. Campaign project management – ensuring that no balls are dropped, all committed timings, budgets and deadlines are met, and the quality of activations is to a high standard.
Supplier and logistics management - maintaining our database of potential suppliers; Pre-event campaign delivery - working closely with internal marketing, creative and PR teams, as well as external suppliers, to find new ways to engage the target audience then develop and produce experiential marketing activations per the agreed strategic direction.
On the day campaign delivery – being a calm and supportive presence on activation day(s), training and working closely with external promotional staff and talent, to ensure the smooth running of activities and events.
Client management – being a key point of contact for your client, managing their expectations (rather than agreeing to unrealistic requests) and building strong, productive relationships with high levels of mutual trust and respect.
You’ll be managing and delivering smaller scale campaigns from end to end with minimal input from senior team members, as well as supporting our Experiential Account Director with large scale campaigns.
We're looking for a multi-skilled experiential marketer with 4+ years of similar agency experience . Experience delivering activations in the retail, fashion and/or lifestyle sectors will also stand you in good stead
Has hands-on experience of experiential marketing and has been taking the lead on small scale activations and events for clients
Is capable of producing client-worth work with little or no amends from an Account Director.
Enjoys pushing boundaries and finding new, creative ways of doing things (embodying our value Brave).
Is focused on delivering razor sharp results and tangible outcomes, and making a positive impact on our clients, colleagues and the wider community (embodying our value Impactful).
Wholeheartedly loves Experiential Marketing. Can be office-based in Marlow three days a week (Monday, Wednesday, and Thursday).
Nail that interview and you’ll be invited into the office to meet a few more of the team you’ll be working alongside. Please note, we’re aiming to appoint the right candidate to start as soon as possible;