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Digital Marketing
2 months ago
We are seeking a Digital Marketing Manager to work on a temporary basis for a distinguished global asset management firm. The candidate must have previous experience in asset management and strong skills in digital marketing.
Responsibilities:
Key responsibilities include:
- Developing marketing campaigns and materials to position our company as a leader in ESG, retirement, indexing, fiduciary management, alternatives, and solutions
- Utilizing various marketing channels to enhance the overall client experience and drive engagement throughout the customer journey
- Creating CRM programs using platforms like Eloqua, Salesforce, or Marketo
- Developing strategic content calendars and distribution plans
- Understanding user experience principles and mapping out client journeys
- Launching and managing successful LinkedIn campaigns
Skills:
- VP-level experience with a minimum of 7 years working in the UK financial services sector
- Knowledge of various fund structures, including Investment Trusts, OEICs, ETFs, and Unit Trusts
- Strong strategic thinking and creativity with a keen attention to detail
- Excellent communication skills with the ability to interact with senior management, drive strategy, and navigate complex projects
- Ability to work in a fast-paced environment and adapt to changes in strategy and project plans
- Proven track record of professional and personal success