Zoopla Intern Application

2 weeks ago


Cardiff, United Kingdom Zoopla Full time

Job Description:

Since 2008 Zoopla has grown rapidly to become one of the UK’s leading and most recognised consumer brands. Zoopla continues to transform the property landscape by delivering more transparency, certainty and efficiency across every stage of the housing lifecycle for consumers and property professionals alike.

Job Responsibilities:
  • Partner with the campaign managers to ensure a consistent voice across customer comms and exceptional execution of campaigns.
  • Manage and execute customer growth strategies, including new product or feature launches, driving revenue growth.
  • KPI reporting and tracking; analyse and attribute engagement across the various marketing channels that drive renewal and customer growth performance. Share metrics and learnings with stakeholders whilst assisting in delivering continuous optimisation through testing and learning.
  • Partner with sales, product marketing, commercial operations, customer success and other teams internally to align activity execution.
  • Use data insights, customer profiling and reporting to inform customer segmentation and optimisation.
  • Monitor, adopt and assist in communicating industry best practice, seeking new, innovative and exciting ways to engage our customers and drive business impact.
  • Manage a team of three, including a Senior Retention and Growth Exec and x2 CRM Execs.
  • Manage and execute retention strategies, helping to reduce churn, impacting revenue growth and improving lifetime value across the business.
Job Requirements/ Qualifications :
  • ROI driven, track record of seeing a strategy through, with defined objective(s), relevant activities and KPIs, and reporting against plan
  • Passionate about contemporary, innovative, purposeful marketing
  • Demonstrated ability to effectively manage a marketing budget
  • Experience working in a role accountable for retention and growth execution using a data-led approach within a subscription business.
  • Ability to manage stakeholders across multiple disciplines within marketing and departments across a business
  • Preferred experience using Pardot (and SFDC), or similar email platform plus ECRM integration
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