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Trade Marketing Manager
2 months ago
Job Title: Trade Marketing Manager
Location: Central London
Salary: £55,000 per annum
Hybrid working (2-3 days in office per week).
About the Role:
We are seeking a seasoned Trade Marketing Manager to join our dynamic team in Central London. This role is pivotal in driving our trade marketing efforts within the food / FMCG sector. If you have a deep understanding of trade marketing strategies and a proven track record in training retail stores to upsell products and implement incentive programs, we want to hear from you
Key Responsibilities:
- Develop and execute effective trade marketing strategies tailored to the food/FMCG sector.
- Lead the planning and implementation of in-store training programs to enhance product upselling.
- Design and roll out incentive programs that drive sales and increase brand presence.
- Collaborate closely with sales and marketing teams to align trade marketing activities with broader business goals.
- Analyze market trends and competitor activities to inform and optimize trade marketing initiatives.
- Manage relationships with key retail partners to ensure effective execution of trade marketing campaigns.
Key Requirements:
- Proven experience in a Trade Marketing Manager role within the food or FMCG sector ideally brand side.
- Strong expertise in training retail staff on upselling techniques and implementing incentive programs.
- Excellent communication and relationship-building skills.
- Ability to analyze market data and translate insights into actionable strategies.
- A proactive, results-driven approach with the ability to work independently and as part of a team.
Why Join Us?
- Competitive salary of £55,000 per annum.
- Opportunity to make a significant impact in a fast-paced and growing sector.
- Central London location with a vibrant work environment.
If you are passionate about trade marketing and have the skills to drive sales through innovative strategies, apply today
We look forward to hearing from you
