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CRM Analyst
2 months ago
Permanent
Location: Chertsey - 3 days in office per week, 2 days wfh
Start: ASAP
Rate: negotiable
We are recruiting on behalf of a global retail electronics company who are expanding their business. They need an experienced CRM Analyst (knowledge of Salesforce CRM particularly desirable) to analyse customer data and interactions to drive actionable insights that enhance relationships and maximise business value.
This role will collaborate closely with cross-functional teams, including marketing , sales , and customer service to develop and implement targeted CRM strategies.
Your primary duties and responsibilities will include:
- Reseller Behaviour Analysis : Analyse reseller behaviour and preferences by examining demographics, purchasing trends, product usage data, spending habits, loyalty metrics, and other relevant factors.
- Portal Management Assistance : Assist the CRM Operations Manager in maintaining the portal by uploading content and providing close support to the European subsidiary to ensure portal activity.
- Partner Portal Optimization : Enhance the partner portal by evaluating user interactions and generating regular reports for team review, facilitating collaborative efforts to enhance portal functionality and user experience.
To be successful, you will possess the following skills and attributes:
- Good understanding of CRM systems and management skills, preferably Salesforce
- Strong analytical skills
- Strong database management skills
- Familiarity with Microsoft Office including Access and Excel (there will be a technical test at interview stage on this)