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Brand Strategist
2 months ago
Job description
MTM is a market-leading integrated communications agency, voted top 10 in the country and located on the water at Ocean Village in Southampton.
Our agency is a trusted partner to many leading global brands, its vision is to be outstanding in everything it does, adopting a highly creative approach and to deliver service excellence.
We are looking for a talented and experienced brand strategist to bring a strategically-driven approach to our client partner brand development and differentiation strategies.
The Opportunity
For a strategist who can demonstrate experience in successfully managing research and analytical thinking to understand and position brands and the development of strategies to maintain their identity and visibility.
Working alongside our account management and creative teams to create and implement marketing plans, using creative vision to develop customer experiences, brand materials and consistency of message across all online and offline channels.
Responsibilities
To run workshops and manage research to assess brands position in their markets.
To conduct research and to gather opinions to understand audience perceptions and behaviour to define a company and its brand positioning.
Conduct competitive research to identify brand strengths and weaknesses.
To analyze client market trends.
To produce reports and present research findings.
To collaborate with the wider agency teams to create differentiation communications strategies to position/re-position brands
Collaborate in the design of brand guidelines and promotional campaigns, leveraging all media channels.
Essential skills
• Experience as a Brand Strategist or similar role in Marketing
• Portfolio of branding programmes you have managed
• Excellent understanding of the full marketing mix
• Experience developing marketing strategies based on market segmentation
• Data-driven thinking
• Creativity
• Communication and writing skills
• BSc/MSc in Marketing or relevant field
Benefits
Apple MacBook or PC depending on your role/preference
Training budget/opportunities to allow you to develop
Attendance to relevant seminars and industry gatherings
The flexibility to collaborate in the office, combined with hybrid working
Fun and supporting environment in our waterside offices at Ocean Village
Regular 1-to-1 support, including weekly meetings and annual reviews
No boundaries collaboration across agency services
Regular, free lunches and dinners to bring us together and celebrate successes
Company get togethers at least twice a year, all expenses paid
Exceptional remuneration, above average industry rates
25 – 35 days holiday depending on length of employment
Plus your birthday as an additional free holiday day
Contributory pension scheme
Health insurance
Cycle to work scheme
Employee travel season ticket loans
Your next step
If this is you and you like what you have read, we would like to hear from you, email your CV with a covering letter to careers@themtmagency.com
Job Type: Full-time
Pay: From £50,000.00 per year DOE