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Brand Marketing Analyst
2 months ago
About Misona: At Misona, we’re on a mission to design and craft bold, luxurious lifestyle essentials that elevate everyday experiences. As partners with CleanHub, we help fund the collection of one pound of ocean-bound plastic for each product we sell.
After a successful launch two years ago, including being stocked in Wolf & Badger and achieving strong sales, we're currently seeking an analyst interested in gaining hands-on experience in marketing and strategic business growth. As a Marketing and Growth Analyst, you'll have the chance to work on diverse projects, engage in workshops to develop valuable skills, and participate in strategy and brainstorming sessions. You'll contribute to elevating our brand while making a positive impact on the environment and have real ownership, solve problems, and make a meaningful impact.
Develop and manage marketing and advertising campaigns including on-website content, email marketing, and retargeting ads aligned with the marketing plan.
Develop comprehensive social media strategies for Instagram, TikTok, and YouTube, monitor performance metrics, and post regularly on these platforms. Set up and monitor lifecycle emails with A/B testing, develop email engagement journeys to cross-promote and generate revenue, and create tailored marketing campaigns based on customer segmentation.
Cultivate and build on relationships with influencers and follow up with influencers for imagery and content.
Implement promotional plans aligned in messaging and branding across channels.
Conduct customer journey mapping and funnel analysis to understand the customer lifecycle and identify optimisation opportunities.
Review listings, product pages, and sales performance, reworking content to drive sales and engagement.
Tailored skill development and mentoring, focussing on specific areas that align with your unique skills and interests.
~ Flexible working hours: we understand the importance of balancing work and other commitments and we are committed to accommodating your needs.
~ Clear path of progression and promotion upon achievement of results.
~50% staff discount on all misona products.
~ Impactful work: contribute to our brand's growth and sustainability efforts, making a positive impact on the environment while developing your marketing skills.
Very strong career interest in marketing and brand building.
Highly organised and able to manage and prioritise multiple tasks and projects efficiently.
Ability to travel to our office in Wiltshire 4 days a week.
Graphic design or content creation skills (Canva, Photoshop, etc).
Completed an undergraduate or masters program from a top university.
Join our mission to create a cleaner, greener future – one textile at a time.
~ At Misona, we value inclusivity, diversity, and equity. We encourage applicants from underrepresented communities to apply and support those with additional needs throughout the recruitment process.