Digital Brand Strategist

3 weeks ago


London, United Kingdom Publicis Groupe UK Full time

At Publicis•Poke we are passionate about Sharp Commercial Creativity – the power of creativity to solve today’s commercial challengesacross an evolving consumer journey. We are an agency born in the digital age, combining Communication, Brand Experience and Commerce specialisms.
Diversity and inclusion is a core part ofwho we areat Publicis Poke.We’recommitted to building an inclusive culture that encourages, celebrates and supports our wonderfully diverse employee group– whatever theirage, gender identity, race, sexual orientation, physical or mental ability or ethnicity. Diversity and inclusiondoesn’t just fuelour creativity and innovation, itbrings uscloser to our people and audiences. As a Commerce Strategist at Publicis Poke, you will play a pivotal role in driving the development and execution of innovative Commerce strategies for key accounts. This hands-on position requires proactive thinking, strategic foresight, and exceptional collaboration skills to elevate our clients' brands across online and offline channels. If you thrive in a dynamic environment, enjoy tackling challenging briefs, and possess a passion for retail, digital, and marketing communications, we want to hear from you.
Lead the creation and shaping of Commerce strategies for key accounts, demonstrating a hands-on approach and proactive mindset.
Actively contribute to identifying growth opportunities for the agency, leveraging your expertise in retail, digital, and marketing communications.
Collaborate closely with various departments, particularly creative, to ensure alignment and excellence in execution.
Stay abreast of industry trends, consumer behavior shifts, and emerging technologies to inform strategic recommendations and stay ahead of the curve.
Proven track record of developing effective commerce strategies and creative campaigns that drive measurable results and positively impact key metrics.
Proficient in applying behavior change principles to strategic and creative thinking, leading to impactful campaigns that drive consumer actions.
Extensive experience in creating comprehensive customer and shopper journeys, encompassing both physical and digital touchpoints, and executing campaigns across various channels.
Expertise in developing campaigns that seamlessly integrate physical, digital, and ecommerce elements, contributing to a cohesive and effective brand experience.
Publicis Groupe operates a hybrid working pattern with employees being office-based on Mondays and two other days during the working week.
If you have any adjustment needs arising from a disability or medical condition to fully participate in the recruitment process, please discuss this with the recruiter who contacts you.
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