Brand Strategist

Found in: Talent UK C2 - 1 week ago


London, United Kingdom Naked Ideas Full time

About us


We’ve created a culture that is supportive and autonomous, where we all continuously learn. It’s built on trust, transparency and collaboration – not only within our team but between us and our clients too. Hard work and commitment doesn’t go unnoticed here. We’ll keep you fuelled with the finest coffee while in the office, but offer flexible working too It’s definitely not all work and no play – we know how to let our hair down. 


About the role


To help support our growth, we’re looking for an experienced brand strategist to help lead brand consultancy projects across our client portfolio. Our brand strategists are known for their big-picture thinking and informed research. They provide brand positioning recommendations in varied markets and help develop long-term plans that align with our clients’ goals and objectives.


As one of our brand strategists, you will run engaging brand strategy workshops, covering everything from customer profiles and journey mapping to brand attributes, archetypes and the brand purpose, all while considering the overarching business goals & priorities.


You should be able to follow and predict trends, in order to develop strategies that succeed in a changing marketplace and anticipate shifting customer profiles. You’ll generate brand leadership presentations, as well as detailed strategy documentation. Your work will need to show a strong balance of research, reasoning and creative thinking throughout, to help achieve the desired results.


About you


You are a brand geek and you get extra point for being a fan of Marty Neumeier’s thinking. You have extensive experience working in brand strategy and are able to demonstrate it You are an excellent strategic thinker, able to develop data driven, big-picture strategies You are confident and compelling when running workshops You are able to provoke, challenge and inspire people You have excellent communication skills You have experience of consumer insight analysis, competitor analysis, completing – consumer profiles, brand positioning frameworks and brand architecture You get things done, on time and on budget You’ve got great attention to detail

Please also indicate your day rate in £GBP at the time of applying and your availability for the coming weeks/months.

Equal opportunities

As an equal opportunities employer we are committed to treating our people equally and ensuring that everyone – no matter their race, ethnicity, gender, sexual orientation, disability, religion or age – has an opportunity to develop. It is our policy that all employment decisions are based on merit and the legitimate business needs of the organisation and it is our intention that all staff are able to work in an environment that allows them to fulfil their potential without fear of discrimination, harassment or victimisation.


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