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Product Marketing Manager, EMEA Sales Cloud
3 months ago
At Salesforce, our world class Product Marketers drive pipeline by expertly positioning our products with clear, credible, and differentiated messaging that generates demand and empowers our sellers through close. We partner with global and local stakeholders to drive activations that fuel profitable growth for our Clouds and make them #1 in their categories, industries and regions.
We are looking for a self-starting, team-orientated, and hard-working Product Marketing Manager to join our teapassionate abouton growing our Sales Cloud business in EMEA. The successful candidate will have the ability to drive the product marketing strategy and plan in partnership with EMEA sales, field marketing, enablement, sales programs and extended teams as well as HQ PMM to deliver pipeline goals and increase awareness for Salesforce’s Sales Cloud products. You are a proven teammate with a passion for strategy and storytelling, and you understand how to enable sales teams on value propositions as well as to collaborate with field teams to drive pipeline with targeted marketing activations. Be the champion, expert and product marketing engine behind the Salesforce Sales Cloud across key EMEA markets, helping grow our pipeline, ACV & awareness, and driving our product strategy in priority countries
Build and use a deep understanding of Salesforce’s Sales Cloud products and customers as well as sales buyers and communities to help educate both internal and external audiences on our value propositions
Develop EMEA market and buyer insights that fuel go-to-market planning, campaign strategies and awareness as well as sales planning and execution
Partner with EMEA Field Marketing to own, customise & create content that fuels local marketing activations generating demand for Sales Cloud, including events, campaigns, digital and exec programs
Align with EMEA Sales, Sales Programs, Product Marketing and EMEA Enablement teams to develop and deliver sales enablement plans and sales programs to drive pipe generation and progression
Partner with Sales & Customer Marketing to develop regional customer references, deal wins, testimonials and case studies for external and internal use
Drive product launches for the region, ensuring new Sales Cloud products or relaunches are showing up across marketing touch points as well as delivering field and market readiness for new products
Monitor and report on the performance of products in the EMEA market and communicate the results of related Go to Market activations to key stakeholders
3-5 years experience in product marketing, solution marketing or equivalent, ideally in B2B software or SaaS/PaaS
~ High energy, personable, innovative, and creative - with the execution skills to make it all count
~ Self-starter with the ability to navigate a complex organisation to drive projects from idea to execution fast
~ Strategic problem solver with a growth mindset, a bias for action and a comfort with numbers including an ability to translate data into actionable recommendations
~ Understanding of the Sales buyer as a target market and ability to engage with and influence this audience
~ Multi-lingual skills are desirable (English and French or German)
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