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National Account Manager
3 months ago
Our client comprises of two iconic baked goods brands with a strong history and heritage who have now merged to create one unique, integrated company. Owned by an FMCG giant who operates in more than 50 countries, with products sold in over 170 countries, represented by almost 38.000 employees worldwide, and a consolidated turnover of €12.7 billion (2020-21).
Working closely with the Business Unit Controller, your role will be to deliver budgeted Vol, Revenue & Margin in designated customers through execution of business plans which focus on core range, NPD listings and activation, filling distribution gaps and promotional activity.
- Deliver budgeted financials across Brand and Retailer Own Brand.
- Develop compelling business plans for assigned Customers.
- Negotiate all JBPs within agreed boundaries
- Accountable for the full P&L for designated Customers
- Carefully and judiciously manage all trade spend to ensure full r.o.i.
- Forecasting monthly, quarterly, and annually.
- Accurately manage the internal set up of all customer prices and terms.
- Document and control key account communication – pricing, promotions, range, co-ordination of category work where applicable.
- Lead range review negotiations with the support of the Category Manager.
- Post analysis of activity and communication of relevant insight
- To be the internal face of designated customers, ensuring each department understands what is important.
- Reporting weekly performance against budget, targets and forecast providing variance analysis
- Plan and execute account marketing spend
- Cross functional project involvement both internally and external
- Empowered to make some day to day account decisions within boundaries
Experience needed
- Experienced in managing food retailer accounts is preferable either as an Account Manager / Executive or similar role;
- Uses Category insights to create a compelling selling story and to conduct reviews.
- Managed the full P&L
- Ireland retailer experience essential
