PPC Executive

2 weeks ago

Worcestershire, United Kingdom In Technology Group Full time

Job Title: PPC Executive

Salary: Up to £30,000 DOE

Location: Worcestershire (hybrid)


We’re seeking an analytical and results-driven PPC Executive to oversee paid media strategy across platforms like Google Ads, Bing, and social media.


Benefits

  • Generous staff discount
  • Access to learning programs and opportunities for professional growth.
  • Hybrid work options
  • Wellness benefits, team events, and more.


Key Responsibilities:

  • Set up, manage, and optimize PPC campaigns on platforms such as Google Ads, Bing, and paid social.
  • Conduct in-depth keyword research, selecting target keywords and developing strategies.
  • Write engaging, on-brand ad copy and collaborate with designers.
  • Track and analyse campaign performance metrics
  • Conduct regular A/B tests on ad copy, bidding strategies, and landing pages
  • Monitor and adjust budgets to optimize for ROI


What We’re Looking For:

  • 1–3 years in a PPC or digital marketing role, with hands-on experience in managing paid search and social campaigns.
  • Proficiency in Google Ads, Google Analytics, Bing Ads, and paid social media platforms.
  • Knowledge of bid management tools (e.g., SEMrush, Ahrefs, Marin) is a plus.
  • Strong data analysis skills with the ability to interpret and translate data into actionable insights.
  • Google Ads or other PPC-related certifications are a plus but not required.

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