PPC Executive
1 week ago
Gleeson Recruitment Group are pleased to be working with a leading retailer based in the Midlands to recruit for a PPC Executive on a permanent, full time basis.
Title: PPC Executive
Location: Worcestershire
Salary: up to £30,000
Contract: Full time, Perm, Hybrid in office 3 days per week
The Role
We are recruiting a PPC Executive on behalf of a leading Midlands-based retailer. This is a full-time, dynamic position focusing on managing and optimising paid search and affiliate campaigns to drive digital marketing performance.
Responsibilities
Collaborate with internal and external stakeholders to plan campaigns using relevant data and analysis
Work closely with agency partners to manage Paid Search campaigns across Google and Bing, ensuring alignment with best practices and KPIs
Support and expand the affiliate programme, managing relationships with affiliate partners like Quidco and Hot UK Deals
Produce and distribute regular reports to key stakeholders, providing insights into channel performance and identifying growth opportunities
Build strong relationships with external partners, keeping them informed on product updates and promotional information
Track industry trends and proactively identify new digital marketing opportunities
Focus on maximising ROI across Paid Search channels by identifying optimisation opportunities
Assist the Group Paid Search Manager with implementing strategic digital marketing initiatives
Analyse campaign performance data to spot trends and recommend improvements
Contribute to strategic discussions on paid media approaches, based on performance insights
Coordinate with finance and product teams to align marketing initiatives with business objectivesCandidate Criteria
Minimum of 1 year's experience working with Paid Search tools, such as Google Ads
Strong analytical skills, with the ability to identify trends and opportunities in data
Experience creating and presenting digital marketing reports that summarise key insights
Background working within a fast-paced marketing environment
Foundational understanding of various digital marketing channels and concepts
Eagerness to learn and adapt to new marketing strategies and techniques
Strong interpersonal skills with the ability to build effective relationships with stakeholders
Creative problem-solver with the ability to think innovatively about campaign solutions
Please apply for more information
GleeMD
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