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Head of Digital
3 months ago
Head of Digital
Do you have experience in eCommerce & digital marketing?
Have you worked in B2B and D2C environments?
Do you have a background in Sports / Fashion?
MacGregor Black are partnering with leading Sports brand, on the search for a Head of Digital based in Northampton.
This will be a key role in driving digital growth and introducing eCom disciplines.
Key Responsibilities
- Develop and implement a strategic digital roadmap aligned with business objectives.
- Oversee all digital marketing campaigns, including SEO/SEM, email marketing, social media, and online advertising.
- Lead the design, development, and maintenance of the company website and other digital platforms.
- Utilize data analytics to measure the effectiveness of digital campaigns and make data-driven decisions.
- Manage and mentor a team of digital marketing and technology professionals.
- Collaborate with internal stakeholders to ensure cohesive and integrated digital strategies.
- Stay current with digital trends, emerging technologies, and best practices.
- Optimize user experience and ensure consistency across all digital channels.
- Develop and manage the digital marketing budget.
What are we looking for?
- 5+ years of experience in eCommerce and digital marketing.
- Track record of developing and executing successful digital strategies.
- Understanding of web analytics, SEO/SEM, PPC, social media, email marketing, and content management systems.
- Strong analytical skills with the ability to interpret data and generate actionable insights.
- Excellent communication and interpersonal skills.
Please contact Qasim Khan for further information.