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Head of Marketing

3 months ago

County Stirling, United Kingdom SRG Full time

SRG are working with a successful and growing pharmaceutical organisation to help them find a new Head of Marketing.


This is a key role within the business and a chance to make a significant contribution to the ambitious growth plans of the business.


If you are an experienced Marketing Manager with experience in the life science industry looking for a step up or a Head of Marketing looking for a new challenge then this could be the perfect next step for you.


The Role:


  • Leading and directing the marketing function, including digital, marketing, advertising, communications and creative teams.
  • Managing the development, implementation and effectiveness measurement of marketing
  • Being responsible for the company’s marketing initiatives and projects, overseeing the production of all promotional materials and marketing campaigns.
  • Develop the marketing function capabilities in respect to resources and personnel to support the onboarding of in-house capabilities and reduce reliance on third parties.
  • Leading marketing activities that directly contribute to sales lead generation. This will include internal and external marketing support activities.
  • Approves and oversees the creative development of promotional materials, website content, advertisements, and other marketing related projects in collaboration with the CEO and COO
  • Managing marketing activities that directly contribute to sales lead generation
  • Overall responsibility for creative development of promotional materials, online content and all other marketing projects
  • Lead all marketing projects
  • Analyse results and return from marketing projects and use this data to devise future projects and marketing plans
  • Manage press campaigns
  • Oversee internal company communications and updates
  • Help bolster the company's vision across internal and external communications


Requirements:


  • Educated to degree level in marketing, business, or relevant experience in a similar role
  • Experience within the life science or pharmaceutical industry
  • Prior experience as a Marketing Manager or Head of Marketing
  • Strong IT skills
  • Knowledge of marketing tools and strategies
  • Skilled in online marketing and social media strategy
  • Proven experience in a similar role developing successful marketing campaigns
  • Ability to manage projects and use initiative
  • Adaptable and flexible team player
  • Ability to work in a fast paced environment