Marketing Manager

2 months ago

Corby, United Kingdom Fulkrum Full time

Fulkrum is a leading global provider of inspection, expediting, auditing, and technical staffing services within the energy sector. Our innovative solutions and highly skilled team ensure operational excellence across multiple sectors in more than 64 countries. As we continue to scale our business, we are seeking an agile and driven professional to join our team as a Marketing Manager.


Fulkrum is looking for a dynamic Marketing Manager to shape and execute our marketing strategies. This brand-new role is crucial to our growth and success, offering you the opportunity to enhance our brand presence, drive engagement, and support our business objectives.


Key Stakeholders: VP, Regional Manager, Key Accounts Managers, HR, QHSE, Compliance and other senior leaders. The role will be supported by and will involve line management responsibilities for two junior team members (graduate and business apprentice).


Role Overview:

The Marketing Manager will play a pivotal role in shaping and executing Fulkrum’s communication marketing strategy. This brand-new position is crucial to our growth and success. The ideal candidate will be responsible for enhancing our brand presence, driving engagement, and supporting our business objectives. This role involves significant elements of internal and external communication, supporting sales, and working closely with key account managers and senior leaders.

Objectives:

  • To build measurable trust, loyalty, and a positive perception of the company that attracts and retains clients.
  • To develop the employer brand.
  • Measurably increase brand awareness and visibility.
  • Drive customer engagement and lead generation in line with agreed KPIs.

Key Responsibilities and Duties

  • Develop and implement a comprehensive marketing communications strategy to support Fulkrum’s global business goals. Effectively communicate the brand value proposition internally and externally.
  • Manage and oversee all global marketing activities, including digital marketing, content creation, social media, and public relations. Track and report on the effectiveness of marketing campaigns, providing insights and recommendations for continuous improvement.
  • Collaborate with internal teams to create compelling marketing materials and campaigns that resonate with our target audience.
  • Monitor and analyse market trends, competitor activities, and customer insights to inform marketing strategies.
  • Coordinate and manage external agencies to ensure high-quality deliverables.
  • Plan and execute events, webinars, and other promotional activities to enhance brand visibility and engagement. This includes both Fulkrum’s corporate brand and its employer brand.
  • Develop and maintain relationships with key stakeholders, including clients, partners, and industry influencers.
  • Ensure all marketing and communication efforts align with Fulkrum’s brand values, guidelines, and agreed messaging style, including tone of voice.
  • Assist in sales activities and initiatives to drive business growth and achieve sales targets. Support business development managers globally. Provide the sales team with relevant materials to position the company as an expert and preferred business partner. Assist the sales team with responsive, customised solutions throughout the sales process, from initial contact to contract signing and onboarding.
  • Develop and manage the marketing budget, ensuring optimal allocation of resources.
  • Oversee the creation and maintenance of the company’s website and other digital assets. Develop and oversee a rolling website content development plan ensuring the website is optimized and up to date.
  • Utilize and develop current CRM systems to enhance customer relationship management.
  • Provide training and support to internal teams on marketing tools and best practices.
  • Plan and execute a digital marketing strategy using agreed digital tools.
  • Plan and execute campaigns across digital, social media, email, content marketing, and offline channels. Ensure timely and budget-compliant execution.
  • Maintain an understanding of the competitive landscape and market trends.
  • Assist with the design and delivery of the Internal Comms Plan regarding the company’s direction and activities.

Skills and Qualifications:

  • Bachelor’s degree in Marketing, Communications, Business, or a related field.
  • Associate or full Member of The Chartered Institute of Marketing
  • Proven experience in a marketing or communication role, preferably within the energy sector or a related industry.
  • Strong understanding of digital marketing, social media, and content creation.
  • Excellent written and verbal communication skills.
  • Ability to think strategically and creatively to develop innovative marketing solutions.
  • Strong project management skills with the ability to manage multiple priorities and deadlines.
  • Proficiency in marketing software and tools, such as CRM systems, analytics platforms, and content management systems.
  • A proactive and results-driven mindset with a passion for marketing and communications.
  • International experience is preferred to effectively support our global business development managers.

  • Marketing Manager

    2 months ago

    Corby, United Kingdom Fulkrum Full time

    Fulkrum is a leading global provider of inspection, expediting, auditing, and technical staffing services within the energy sector. Our innovative solutions and highly skilled team ensure operational excellence across multiple sectors in more than 64 countries. As we continue to scale our business, we are seeking an agile and driven professional to join our...

  • Digital Marketing Manager

    2 weeks ago

    Corby, United Kingdom CV-Library Full time

    Are you a HubSpot expert with a B2B background, commercially driven, and focused on revenue growth and ROI? Join this leading B2B manufacturing specialist during an exciting growth phase as their Digital Marketing Manager. Based in Corby, you'll work with a small marketing team inclusive of 3 others, with hybrid working available after probation....

  • Digital Marketing Manager

    2 weeks ago

    Corby, United Kingdom Pure Resourcing Solutions Full time

    Are you a HubSpot expert with a B2B background, commercially driven, and focused on revenue growth and ROI? Join this leading B2B manufacturing specialist during an exciting growth phase as their Digital Marketing Manager. Based in Corby, you'll work with a small marketing team inclusive of 3 others, with hybrid working available after probation. Offering...

  • Digital Marketing Manager

    10 hours ago

    Corby, United Kingdom Pure Resourcing Solutions Full time

    Are you a HubSpot expert with a B2B background, commercially driven, and focused on revenue growth and ROI? Join this leading B2B manufacturing specialist during an exciting growth phase as their Digital Marketing Manager. Based in Corby, you'll work with a small marketing team inclusive of 3 others, with hybrid working available after probation....

  • Market Expansion Manager

    2 weeks ago

    Corby, Northamptonshire, United Kingdom beBee Professionals Full time £35,000 - £55,000

    As a Market Expansion Manager at beBee Professionals, you will be responsible for spearheading the expansion of our market reach through strategic client engagement and innovative sales strategies. Key responsibilities include developing and executing business strategies to identify new market opportunities, forging and maintaining strong, profitable...

  • Market Expansion Manager

    2 weeks ago

    Corby, Northamptonshire, United Kingdom beBee Professionals Full time £35,000 - £55,000

    As a Market Expansion Manager at beBee Professionals, you will be responsible for driving business growth through strategic client engagement and innovative sales strategies, spearheading the expansion of our market reach.Key Responsibilities:Develop and execute business strategies to identify new market opportunities.Forge and maintain strong, profitable...

  • Marketing Manager

    3 days ago

    Corby, Northamptonshire, United Kingdom Jupiter Recruitment Full time

    We are seeking a Marketing Manager - Brand Development to join our team. Key responsibilities include:Develop and implement brand strategiesCollaborate with cross-functional teamsAnalyze market trends and consumer behaviorAs a Marketing Manager - Brand Development, you will play a critical role in driving business growth and enhancing our brand's...

  • Marketing Director

    4 weeks ago

    Corby, Northamptonshire, United Kingdom Fulkrum Full time

    Marketing ManagerFulkrum is a leading global provider of inspection, expediting, auditing, and technical staffing services within the energy sector. Our innovative solutions and highly skilled team ensure operational excellence across multiple sectors in more than 64 countries.We are seeking a dynamic Marketing Manager to shape and execute our marketing...

  • Marketing Director

    4 weeks ago

    Corby, Northamptonshire, United Kingdom Fulkrum Full time

    Marketing ManagerFulkrum is a leading global provider of inspection, expediting, auditing, and technical staffing services within the energy sector. Our innovative solutions and highly skilled team ensure operational excellence across multiple sectors in more than 64 countries.We are seeking a dynamic Marketing Manager to shape and execute our marketing...

  • Marketing Executive

    4 months ago

    Corby, United Kingdom RS Full time

    **Corby / London** **Hybrid Working** **We are looking for a Marketing Executive **to support the delivery of the marketing strategy, working alongside the Senior Marketing Manager to regionalise service solutions propositions to support the UK&I Sales team and the delivery of strategic marketing campaigns. The role requires collaboration across functions...

  • Marketing Specialist

    4 days ago

    Corby, Northamptonshire, United Kingdom Teaching Personnel Full time

    Job Description for Marketing SpecialistKey Responsibilities: Develop and implement marketing strategies to promote the company's products or services. Conduct market research to analyze trends and customer needs. Create and implement marketing materials such as advertisements and promotional campaigns. Monitor and analyze the effectiveness of marketing...

  • Marketing Specialist

    4 days ago

    Corby, Northamptonshire, United Kingdom Wincanton Full time

    Job Title: Marketing SpecialistWe are seeking a highly motivated and creative Marketing Specialist to join our team at {company}. As a Marketing Specialist, you will be responsible for developing and executing marketing campaigns to promote our brand and products.Main Responsibilities:Develop and implement marketing campaigns to reach our target...

  • Marketing Coordinator

    4 days ago

    Corby, Northamptonshire, United Kingdom CV Technical Full time

    Key Responsibilities:Manage brand marketing strategies and campaigns to promote products and services. Collaborate with cross-functional teams to ensure effective branding and messaging. Develop and implement marketing plans to achieve business goals.

  • Digital Marketing Strategist

    1 month ago

    Corby, Northamptonshire, United Kingdom Axil Integrated Services Limited Full time

    {"title": "Digital Marketing Manager", "description": "Drive Digital Growth with AxilAxil Integrated Services Limited is a leading waste management company that's re-engineering waste to reduce costs and improve environmental performance. We manage all materials, specializing in hazardous and difficult-to-handle waste, and work with top brands like...

  • Digital Marketing Strategist

    1 month ago

    Corby, Northamptonshire, United Kingdom Axil Integrated Services Limited Full time

    {"title": "Digital Marketing Manager", "description": "Drive Digital Growth with AxilAxil Integrated Services Limited is a leading waste management company that's re-engineering waste to reduce costs and improve environmental performance. We manage all materials, specializing in hazardous and difficult-to-handle waste, and work with top brands like...

  • Digital Marketing Strategist

    1 month ago

    Corby, Northamptonshire, United Kingdom Axil Integrated Services Limited Full time

    Job Title: Digital Marketing ManagerAxil Integrated Services Limited is a leading waste management company, re-engineering waste to reduce costs and improve environmental performance. We manage all materials, specialising in hazardous and difficult-to-handle waste. Our clients include some of the UK's best-known brands such as Whirlpool, Birds Eye, Lush, and...

  • Digital Marketing Strategist

    1 month ago

    Corby, Northamptonshire, United Kingdom Axil Integrated Services Limited Full time

    Job Title: Digital Marketing ManagerAxil Integrated Services Limited is a leading waste management company, re-engineering waste to reduce costs and improve environmental performance. We manage all materials, specialising in hazardous and difficult-to-handle waste. Our clients include some of the UK's best-known brands such as Whirlpool, Birds Eye, Lush, and...

  • Marketing and Development Coordinator

    4 weeks ago

    Corby, Northamptonshire, United Kingdom The Core at Corby Cube Full time

    Key ResponsibilitiesWe are seeking a highly motivated and organized individual to join our team as a Marketing and Development Assistant. The successful candidate will provide administrative support to our Marketing and Development Manager, ensuring the smooth operation of our marketing and development activities.Marketing ResponsibilitiesSupport the...

  • Marketing and Development Coordinator

    4 weeks ago

    Corby, Northamptonshire, United Kingdom The Core at Corby Cube Full time

    Key ResponsibilitiesWe are seeking a highly motivated and organized individual to join our team as a Marketing and Development Assistant. The successful candidate will provide administrative support to our Marketing and Development Manager, ensuring the smooth operation of our marketing and development activities.Marketing ResponsibilitiesSupport the...

  • Marketing Communications Specialist

    2 weeks ago

    Corby, Northamptonshire, United Kingdom Novax Recruitment Full time

    Marketing and Communications Specialist **Job Summary** Novax Recruitment is seeking a skilled Communications and Marketing Specialist to join our team on a contract basis. The ideal candidate will have a strong background in communications and marketing, with experience in managing external and internal communications services. **Key...