PPC Manager

1 month ago

Manchester, United Kingdom Rocketer Full time

About Rocketer:

Rocketer is a dynamic and innovative digital martech agency that specializes in creating cutting-edge digital campaigns for a diverse range of clients, globally. We pride ourselves on our data-driven approach and our ability to drive measurable results for our clients through creative and effective marketing strategies.

Job Description:

We are seeking a skilled PPC candidate looking to take their career to the next level in a vibrant, fast-paced, fun working environment, with the opportunity to grow into more senior roles, the role is hybrid and based out of our vibrant Anocats office. The ideal candidate will have a proven track record in managing PPC campaigns across Google and Microsoft, across various industries, as well as a strong understanding of client management and strategy development. This role requires a strategic thinker who can optimize campaigns for maximum performance, provide insightful analysis, and foster strong relationships with our clients.

Key Responsibilities:

  • Develop, implement, and manage PPC campaigns across platforms such as Google Ads and Bing Ads
  • Conduct keyword research and competitive analysis to inform campaign strategies.
  • Monitor and analyze campaign performance data to identify trends and opportunities for optimization.
  • Create and present detailed reports on campaign performance, providing actionable insights and recommendations to clients.
  • Collaborate with clients to understand their business goals and objectives, and tailor PPC strategies to meet their specific needs.
  • Manage budgets effectively, ensuring campaigns are cost-efficient and within budget constraints.
  • Stay up-to-date with industry trends, best practices, and emerging technologies in PPC and digital marketing.
  • Coordinate with the internal team, including copywriters and designers, to develop compelling ad creatives.
  • Conduct A/B testing to continuously improve ad performance and conversion rates.
  • Have the ability to manage and prioritize workload, communicating effectively with all internal and external stakeholders

Requirements:

  • Minimum of 2 years of experience in managing PPC campaigns.
  • Proven experience with Google Ads and Microsoft Ads
  • Strong analytical skills with the ability to interpret data and make data-driven decisions.
  • Excellent communication and client management skills.
  • Ability to develop and implement effective PPC strategies
  • Proficiency in using PPC tools such as Google Analytics, SEMrush, or similar platforms.
  • Experience in budget management and optimizing campaigns for ROI.
  • Strong organizational skills and the ability to manage multiple projects simultaneously.
  • Certification in Google Ads or other relevant platforms is a plus.
  • Bachelor's degree in Marketing, Business, or a related field (not essential)

Benefits:

  • Competitive salary
  • Flexible working hours and remote work options, with a dog friendly unique office
  • Opportunities for professional growth and career advancement.
  • Collaborative and innovative work environment.
  • Access to the latest tools and technologies in digital marketing.
  • Regular team social events
  • Access to an abundance of additional benefits

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