Business Development Manager

4 days ago

Scotland, United Kingdom Sylvania Group Full time

Role Purpose

The Business Development Manager is a key position to drive growth within the regional specification organisation. The focus of the role is to achieve the agreed targets for project delivery through the support of Architects, Consultants, End Users and Contractors. This is achieved through the specification of product and services with the objective of maximising market penetration within a designated geography and achieving year on year growth and increasing in market share and profitability.


Key Responsibilities

  • Establish strong, long-term client relationships with key stakeholders at named accounts e.g. architects, installers, end user, consultants etc.
  • Plan and arrange visits to clients to adequately cover the current and future specification sales opportunities with the sales territory.
  • Present the companies lighting expertise and company products to Architects, Specifiers, End Users and Contractors outlining features and benefits of the company products so as to achieve maximum volume of sales and margin and fully avoid the switching of specification.
  • To develop close working relationships with key influences within the specification sales channel so as to raise the profile and professional standing of the Sylvania & Concord brand and organisation, ensuring that Sylvania is perceived as the company of choice when major lighting projects are being developed.
  • Promote the company image to the market place so as to establish a quality organization in terms of client service and product integrity.
  • Develop company and product awareness within the customer base by appropriate means so as to grow the specification brands as a first choice decision by the client.
  • Manage projects from inception to completion so as to ensure maximum benefits to the company with minimum disruption.
  • To gather market intelligence including competitor analysis, product innovation, pricing etc and communicate this information to the UK Commercial Director on a monthly basis so that product development and strategic marketing can be accurately facilitated thus ensuring the establishment of a competitive edge.
  • In conjunction with regional leadership teams, ensure credible and reliable input to the forecasting process.
  • Deal effectively with client administration issues and quotations to expedite specified orders and achieve a best in class service proposition.
  • Deal effectively with after sales issues in conjunction with the Commercial and After Sales quality team so as to ensure excellence in customer service.
  • Ensure that all internal administration reports are completed accurately and on time to ensure the continued improvement in selling efficiency.


Person specification and background

  • Proven track record of achievement covering a sales territory within the Lighting / Electrical industry.
  • Able to demonstrate the following core competencies :

1. Sales Account Management,

2. Negotiation,

3. Presentation,

4. Results Driven,

5. Decisiveness,

6. Entrepreneurial skills to seek new business opportunities.

  • Ability to build effective relationships in a cross functional work environment.
  • Pro active self-starter with strong self motivation and willingness to make things happen.
  • Good level of English language (spoken and written)
  • Strong IT Skills.
  • Full UK Driving license
  • Willingness to extensively travel in the UK

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