Senior CRM Executive
3 weeks ago
Senior CRM Executive
Are you ready to elevate your CRM career with a brand that’s transforming its customer engagement strategies? We’re looking for an ambitious Senior CRM Executive to join a well-known, fast-growing retailer and play a crucial role in crafting high-impact, automated campaigns that drive customer engagement and retention across multiple channels.
What You’ll Do:
- Drive CRM Innovation: Build and optimize an automated CRM program targeting customers via email, SMS, social, web, and direct messaging, delivering a seamless omnichannel experience.
- Data-Driven Campaigns: Leverage customer data and segmentation techniques to create personalized campaigns, enhancing customer lifetime value and engagement.
- Collaborate for Impact: Partner closely with creative, data, and marketing teams to ensure campaigns align with business goals and brand standards.
- Optimize for Results: Test, learn, and iterate with multi-variant testing and data analysis to continuously improve CRM effectiveness.
- Stakeholder Engagement: Represent the Automation team to key stakeholders, leading projects that showcase the impact of CRM on overall business performance.
What We’re Looking For:
- Experience: Proven track record in CRM, especially in email automation and omnichannel marketing within retail or a similar industry.
- Tools & Skills: Hands-on experience with ESPs and a strong grasp of customer data and segmentation.
- Detail-Oriented & Analytical: High attention to detail, confidence in campaign analysis, and fact-based decision-making.
- Creative & Strategic Mindset: Ability to develop compelling content that resonates with customers and builds brand loyalty.
- Team Player: Enjoys collaborating across teams and thrives in a fast-paced, evolving environment.
The Opportunity: Join a dedicated CRM team, based in Redditch, with a hybrid setup. This role offers a chance to drive real impact in a dynamic, growth-focused environment where innovation and customer-centricity are at the forefront.
If you’re passionate about CRM, data-driven marketing, and delivering the right message at the right time, we’d love to hear from you. Let’s chat about how you can make a difference in this high-profile role
Apply Today
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