Trade Marketing Manager
3 weeks ago
Trade Marketing Manager
Very competitive salary
Working across Liverpool & Manchester offices
Forward Role are working with one of the most exciting streetwear brands on the market right now to recruit a Trade Marketing Manager.
They are a cutting edge, fashion forward brand that covers fashion, sport and outdoor wear.
A few reasons why you should apply:
- Outselling the one of the most well-known, global sports brands, in apparel, week on week
- High growth – achieved what their competitor did in 10 months, in 2 months
- Opportunity to work with a best-in-class marketing team including a senior leader who is ex The North Face
- If you’re ambitious, then sky is the limit in this business
What you will be doing:
- Working with 2 major retailers to develop and execute retail marketing strategies and tactics to drive store traffic, rate of sale and grow revenue
- Managing the creation of marketing collateral, including signage, displays, digital screens, POS and promotional materials
- Overseeing digital marketing initiatives, including social media and email marketing campaigns, to drive online and offline traffic
- Collaborating with cross functional teams internally and with wholesale accounts to create powerful and compelling instore displays and retail campaigns
- Conducting market research to understand consumer behaviour, sector trends and the competitive landscape
- Planning and implementing seasonal and new product launches ensuring effective communications and promotions
- Analysing sales data and customer insights to optimise marketing strategies and improve campaign performance
What you will need:
- Proven experience in Retail Marketing and working with wholesale accounts
- Strong understanding of retail operations, merchandising and consumer behaviour
- Excellent strategic thinking and analytical skills
- Creative mindset with the ability to develop innovative and effective marketing campaigns
- Strong project management skills, with the ability to multitask and meet deadlines
- Excellent communication and interpersonal skills
- Proficiency in digital marketing tools and platforms
- Familiarity with retail software and analytics tools
- Passion for sport and retail with a customer-centric mindset
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