Trade Marketing Manager

2 weeks ago

Greater Liverpool Area, United Kingdom Forward Role Recruitment Full time

Trade Marketing Manager

Very competitive salary

Working across Liverpool & Manchester offices


Forward Role are working with one of the most exciting streetwear brands on the market right now to recruit a Trade Marketing Manager.


They are a cutting edge, fashion forward brand that covers fashion, sport and outdoor wear.


A few reasons why you should apply:

  • Outselling the one of the most well-known, global sports brands, in apparel, week on week
  • High growth – achieved what their competitor did in 10 months, in 2 months
  • Opportunity to work with a best-in-class marketing team including a senior leader who is ex The North Face
  • If you’re ambitious, then sky is the limit in this business


What you will be doing:

  • Working with 2 major retailers to develop and execute retail marketing strategies and tactics to drive store traffic, rate of sale and grow revenue
  • Managing the creation of marketing collateral, including signage, displays, digital screens, POS and promotional materials
  • Overseeing digital marketing initiatives, including social media and email marketing campaigns, to drive online and offline traffic
  • Collaborating with cross functional teams internally and with wholesale accounts to create powerful and compelling instore displays and retail campaigns
  • Conducting market research to understand consumer behaviour, sector trends and the competitive landscape
  • Planning and implementing seasonal and new product launches ensuring effective communications and promotions
  • Analysing sales data and customer insights to optimise marketing strategies and improve campaign performance


What you will need:

  • Proven experience in Retail Marketing and working with wholesale accounts
  • Strong understanding of retail operations, merchandising and consumer behaviour
  • Excellent strategic thinking and analytical skills
  • Creative mindset with the ability to develop innovative and effective marketing campaigns
  • Strong project management skills, with the ability to multitask and meet deadlines
  • Excellent communication and interpersonal skills
  • Proficiency in digital marketing tools and platforms
  • Familiarity with retail software and analytics tools
  • Passion for sport and retail with a customer-centric mindset

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