SEO Director

4 days ago


Brighton, United Kingdom Hearst Full time

DescriptionSEO Directors are the most senior strategic members within the SEO team reporting directly to the SEO Lead managing up to 3 SEO Managers and indirectly managing a team of up to 4 this role you will be responsible for creating advanced SEO strategies tailored to our biggest client needs. Youll be highly visible with our top clients as the primary SEO strategists and responsible for the overall SEO addition youll be the main escalation point for the SEO accounts you run. Youll develop and brief a pipeline of work for the SEO team. Youll be responsible for mentoring assisting and developing your team day to day to progress their SEO knowledge and management expertise. Finally youll be assigned to a significant area of SEO and be asked to help processes ways of working and training to develop the entire SEO department in this area. This is a full-time role and requires 2 days per week in the office (Brighton/Cardiff/London).ResponsibilitiesStrategy and Client ManagementCreate comprehensive enterprise level SEO strategies for our biggest clients to align with their business goalsMaintain a pipeline of SEO tasks to develop accounts with fresh ideas and thinkingAs the key contact for clients you will be the SEO expert to ensure client satisfactionExecution Optimisation Reporting and AnalysisKeep up to date with search news & sharing opinions on industry developments within the team and with clients providing your viewpoint of changesOversee the execution of comprehensive SEO programsProviding top level insights to clients on current performance and areas to grow in the futureUse data-driven analysis to measure the success of SEO-focused initiatives and inform future strategies.Identify opportunities for optimization and growth and implement changes to improve and expand SEO focused engagements.Leadership Team Management & CollaborationDefining how iCrossings SEO offering evolves with search (e.g. AI search Total Search experience-led SEO).Steering innovation or developing new methodologies.Galvanising the SEO team with your prior knowledge fresh thoughts and enthusiasmPersonal development of your team of managers including 121s and the creation of Personal Development PlansTrain and mentor your managers to ensure that they develop a wealth of experience within SEO management and SearchInspire and challenge the SEO team through strong domain expertise innovative thinking and leadership presenceCollaborate with our Global SEO team to ensure a smooth and consistent approach for our global clientsBalance the needs of iCrossings cross-functional teams including Business Solutions and Transformation Strategy Experience Design & Content Solutions Media and Digital Solutions to deliver cohesive and effective digital marketing strategiesCollaborating across disciplines to deliver integrated solutions.New Business & Marketing supportDrive new business for iCrossing through pitch creation and attendance to onboard new business and upsell existing clients with additional services and solutionsWork alongside Marketing to develop the iCrossing brand by developing industry POVs and thought-leadership papersSupport the SEO Lead in producing case studies to support marketing leadsAdditionalTo be an ambassador of iCrossing UK and its valuesYou may be required to undertake such further duties as your skills qualifications and experience allow and/or as may be assigned to you from time to timeQualificationsWe want to see your drive and enthusiasm for a dynamic SEO landscape and forming SEO strategy to maximise client addition to this were looking for someone who has/is:A proven team player with the ability to mentor assist and develop the managers within your teamA track record of inspiring large groups of SEO expertsThe ability to create SEO strategies for large enterprise level clientsIdeally created case studies nominations or awards for the work that you have ledExperience of developing the ways of working and processes within an SEO team Extensive knowledge of technical optimisation content optimisation link management data analysis and SEO toolsAn expert in advanced keyword research techniques such as question-based searches semantic search and search beyond just conversion point queriesExperience of delivering SEO results for clients with your SEO strategiesWorked with PPC experts to develop overall search strategies to holistically benefit clients.Strong oral & written communication skills and the ability to work as part of a team Exceptional time-management skills and planningThe ability to receive constructive feedback but also can give constructive feedback out other team membersA strong public speaker with the ability to present both internally and to clientsAn industry leader having previously published thought pieces and white papers onlineA track record of winning pitches and new business opportunitiesA strong grasp of many different third-party SEO tools and analytics packagesRequired Experience:Director Key Skills Linkbuilding,SEO Tools,Keyword Research,Google Analytics,CSS,Conversion Optimization,HTML5,SEM,Google Search Console,SEO,Omniture,Wordpress Employment Type : Full-Time Experience: years Vacancy: 1


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