Head of PPC

Head of PPCJudeLuxe - Remote Location:Remote (UK-based) Salary: £55,000£65,000 per annum (DOE) + bonus scheme Contract: Full-time, Permanent Reports to: Company Directors Start Date: Dependant on candidate availability About JudeLuxe We areJudeLuxe- the performance-obsessed PPC agency built to deliver profit, not promises. We partner with ambitious e-commerce brands across the UK, Europe, and North America to plan, execute, and scale campaigns that create real commercial impact. Our formula is simple: sharp strategy, smarter data, and an unrelenting focus on contribution margin. At JudeLuxe, we believe great performance starts with great people. Were a team of strategists, analysts, and innovators who challenge the ordinary, question every click, and build advertising that actually works. Our culture is defined by curiosity, precision, and accountability. We dont just manage campaigns - we engineer scalable growth systems and empower brands to make better decisions across the entire customer journey. Now, were looking for aHead of PPC to lead that mission - shaping strategy, elevating performance, and setting new standards for what intelligent, profit-first advertising can achieve. Role Overview This is a senior leadership role for a commercially minded, forward-thinking strategist who knows how to drive performance at scale. Youll own the PPC department for JudeLuxe - setting strategic direction, defining delivery standards, and ensuring JudeLuxe continues to deliver best-in-class performance for every client. Working directly with the Company Directors, youll guide the agencys paid search vision, build operational excellence, and inspire a high-performing team to deliver ambitious results. While this is a senior strategic position, youll remain close to the work - combining high-level thinking with the hands-on precision needed to solve complex challenges, refine performance, and lead by example. Youll be the agencys go-to authority on PPC - steering growth both for our clients and for JudeLuxe itself. Key Responsibilities Lead the JudeLuxe PPC function - setting strategic direction, driving commercial performance, and ensuring delivery excellence across all client accounts. Build and refine frameworks, processes, and standards that strengthen delivery quality and operational efficiency. Partner with the Founders to forecast growth, optimise capacity, and contribute to agency-wide commercial planning. Oversee our portfolio of high-value e-commerce clients, ensuring every campaign delivers measurable profit and aligns with the JudeLuxe profit-first philosophy. Maintain close oversight of account performance - guiding problem-solving, refining complex structures, and ensuring technical execution meets the highest standards. Act as the senior voice of PPC in client relationshipsleading discussions, presenting performance insights, and challenging thinking with confidence and clarity. Collaborate with team and platform partners on feed optimisation, automation, and tracking integrity to ensure scalable, data-driven performance. Lead, mentor, and develop the PPC team - fostering a culture of accountability, precision, and continuous improvement. Encourage innovation and structured experimentation across bidding, segmentation, and feed strategies. Experience & Attributes Proven mastery of Google Ads for e-commerce, including Shopping, Performance Max, and advanced feed-based campaigns. Strong command of GA4, and commercial metrics such as POAS, LTV, CAC, and contribution margin. Deep understanding of Merchant Centre, feed optimisation tools (such as DataFeedWatch, Shoptimised, Feedonomics), and attribution models. 5+ years experience in PPC, including at least 2 in a senior or leadership role, ideally within an agency environment. Demonstrated success leading teams, improving processes, and driving measurable profit growth for e-commerce brands. Commercially intelligent - able to translate data into clear, decisive strategy and influence at a senior level. Confident communicator and trusted advisor to both clients and internal stakeholders. Broad understanding of how PPC integrates with SEO, Paid Social, CRO, and Email to support holistic brand growth. Thrives in a fast-paced, performance-led culture - combining strategic ambition with accountability and precision. Brings curiosity, innovation, and a genuine passion for pushing whats possible in PPC. What We Offer £55,000£65,000salary (DOE) +bonus scheme 33 daystotal annual leave (including bank holidays and yourbirthday off ) Remote-first role (UK-based) Opportunity to shape an award-winning agencys PPC vision Direct collaboration with Company Directors - influence without layers Fast-moving, high-performance environment with meaningful autonomy Professional development and leadership growth opportunities Travel to client meetings, industry events, and conferences Application Process If you think this sounds like the right fit for you, then we'd love to hear from you. Come join our team To apply, please submit: Your CV (max two pages) Optionaladditionalcover letter explaining why youre the right fit for this role and how your experience aligns with the requirements (max additional one page). Recruitment stages: Stage 1: Introductory call with HR Stage 2: Competency-based interview with Company Directors Stage 3: Strategy presentation and discussion Applications close on 22nd December. Were interviewing on a rolling basis and encourage early applications, as the advert may close early if a suitable candidate is found before this date. As a remote agency, we welcome applicants from anywhere in the UK. However, due to travel required for client meetings and team events, candidates must be permanent UK residents. Please note: We are recruiting for this role directly. Applications from recruitment agencies or unsolicited agency enquiries will not be considered.TPBN1_UKTJ