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Content Designer

4 weeks ago


Manchester, United Kingdom Mastek Full time

Mastek is seeking an experienced Senior Content Designer to join our growing User-Centred Design (UCD) practice. This role focuses on designing clear, engaging, and effective content that meets user needs across public and private sector projects. As a Senior Content Designer, you will collaborate with service designers, interaction designers, and researchers to create and refine content strategies. You will be expected to lead content projects, mentor and line manage junior designers, and ensure that content aligns with both client objectives and user-centred principles. This role may also include working on live projects within multidisciplinary teams, shaping content strategies, and ensuring the delivery of high-quality content.Key responsibilities:Content Design Leadership and StrategyContribute to the creation of user-centred content strategies for services and products, ensuring content is clear, consistent, and accessible.Work closely with service designers, user researchers, interaction designers, and other specialists to develop content that meets both user needs and business goals.Ensure content aligns with style guides, accessibility standards, and GDS/NHS service design principles where applicable.Identify content gaps and opportunities within projects and provide recommendations for improvements.Shape and maintain content models, ensuring consistency and scalability across large services or product ecosystems.Collaborate with teams to test content with users, iterating based on feedback and data.Project Leadership and DeliveryOversee the content design process, [KE1] ensuring delivery is on time, within scope, and meets quality standards.Collaborate with delivery teams and stakeholders to ensure content is embedded in all phases of the project lifecycle, from discovery to implementation.Act as a subject matter expert on content design for clients and internal teams, advising on best practices, trends, and innovations in content.Leading content design on live projects, working with multidisciplinary teams to create content solutions that enhance the user experience.Mentorship and Team DevelopmentMentor and support junior content designers, fostering their development and growth within the team.Share knowledge, best practices, and insights with the wider UCD team through workshops, presentations, and community of practice sessions.Contribute to the evolution of content design methodologies and standards within Mastek, helping to shape our approach to user-centred content.Stakeholder and Client EngagementWork closely with clients to understand their objectives, ensuring content solutions meet both business and user needs.Manage stakeholder relationships at all levels, ensuring alignment and buy-in for content strategies and deliverables.Communicate complex ideas and content solutions to a variety of audiences, ensuring clarity and engagement.Requirements:Experience:Demonstratable experience in content design or a related discipline such as UX writing, editorial, or content strategy.Proven experience working in agile environments, with a strong understanding of user-centred design principles and practices.Demonstrated application of content design tools and methods, including user research, content audits, and information architecture.Experience working with GDS/NHS service standards and delivering content for public sector services is preferred.Experience leading content projects and managing stakeholder relationships is essential.Mentoring or coaching experience within content teams or UCD practices is a bonus.Skills:Strong writing and editorial skills, with the ability to create clear, concise, and compelling content for diverse audiences.Excellent understanding of content design principles, including accessibility, SEO, and user experience.Ability to manage complex projects, balancing multiple priorities and delivering high-quality content under pressure.Strong collaboration skills, with the ability to work effectively in multidisciplinary teams.Proficient in content design tools such as Figma, Sketch, or similar, and experience with content management systems (CMS).Excellent stakeholder management and communication skills, with the ability to influence and build strong relationships.Benefits:Competitive salary with an annual performance-related bonus.Training budget for professional development and growth.Choice of MacBook or Windows laptop with necessary software.Cycle to Work scheme.Flexible working structure (remote or hybrid options).Pension contributions and life insurance.Private healthcare.Opportunities to work on diverse projects across public and private sectors.About Mastek:Mastek is an international digital consultancy with offices in the UK, Europe, US, and India. We build impactful solutions for government and private clients, with a growing focus on user-centred design services. Our work spans across sectors, offering exciting opportunities for content designers to develop their skills and make a real difference. Join us to work on innovative projects, collaborate with talented teams, and contribute to the creation of user-centred content that drives positive outcomes for both users and clients. [KE1]this reads as multiple projects concurrently which is unlikely to be the case