Head of Marketing
2 months ago
Job Title: Head of Marketing
Location: Manchester City Centre
Salary: Please contact hr@classicfootballshirts.co.uk
Hybrid: 3 days a week in the office
Application process: CV and Cover letter to be sent to hr@classicfootballshirts.co.uk
Please note, we are managing this recruitment directly and are not engaging with recruitment agencies—so no agency contact, thank you
We are seeking a dynamic and results-oriented Head of Marketing to oversee the execution of our marketing
initiatives and drive operational excellence within the department. This role is pivotal in translating strategic
vision into action, ensuring the team meets its objectives, and maintaining high standards of campaign
performance and brand consistency. The Head of Marketing will be responsible for managing day-to-day
marketing activities, mentoring team members, and supporting the broader business goals set by the Chief
Growth Officer. This is a fantastic opportunity for a marketing professional who thrives in a hands-on role,
loves team collaboration, and has a strong track record of driving successful marketing strategy.
Responsibilities:
- Campaign Management: Lead the planning, execution, and optimization of multi-channel marketing campaigns, ensuring they align with business objectives and timelines.
- Team Oversight: Manage and mentor the marketing team, providing clear direction, support, and feedback to ensure alignment with department goals.
- Performance Tracking: Oversee key marketing metrics and KPIs, providing regular performance updates and ensuring campaigns meet or exceed targets.
- Content Oversight: Coordinate with content, creative, and digital teams to ensure cohesive messaging and branding across all marketing materials and campaigns.
- Budget Management: Assist in managing the marketing budget, optimizing spend across channels, and ensuring efficient use of resources.
- Market Research & Insights: Conduct and leverage market research to understand customer needs, trends, and competitive positioning, using these insights to inform campaign adjustments.
- Stakeholder Communication: Act as a liaison between the marketing department and other teams, ensuring alignment on objectives and providing timely updates on campaign performance.
- Process Improvement: Identify and implement process improvements within the marketing department to enhance efficiency and effectiveness.
About you:
- Bachelor’s degree in Marketing, Business, or a related field (Master’s degree a plus).
- 5+ years of experience in marketing, with a proven track record of managing teams and executing successful campaigns.
- Strong project management skills with the ability to manage multiple projects simultaneously.
- Proficiency in digital marketing channels, including email, social media, SEO, PPC, and content marketing.
- Excellent analytical skills and experience with marketing performance metrics.
- Strong communication and interpersonal skills, with a collaborative, team-oriented approach.
- Ability to adapt to changing priorities and work in a fast-paced environment.
What’s in it for you?
If you have an interest in sustainable fashion and sportswear then this is a great opportunity to join our team at Classic Football Shirts who are the market leader in original and authentic football shirts
- Well being: Five-a-side football every week
- A wider variety of complimentary onsite food & beverages
- 50% Staff discount
- Casual dress code
- Regular social events
- Early finish on a Friday
- Work in a brand-new, custom-designed office space tailored to foster creativity and collaboration
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