Senior Marketing Automation Specialist

Flexible working options considered.Salary packaging options.Full-time appointment on a fixed term basis for 12 months.Base salary range: $104243 $115661p.a. (pro-rata) plus 17% superannuation.About the areaThe Division of Student Life is part of UWAs Education Portfolio working closely with the Division of Student Accommodation and Community to deliver a world-class student experience. It plays a vital role in supporting students throughout their academic journey from initial engagement and enrolment through to graduation. The Division encompasses five key areas: Student Administration Student Offices International Student Experience and Global Learning Student Equity and Success and Student Wellbeing and Engagement. These teams provide programs and services that promote access academic success wellbeing and engagement. Student Life collaborates with the Student Guild residential colleges and academic schools to enhance the overall student experience. Within the Division the Student Office team offers dedicated advisory services supports academic progression and strengthens students connection to their schools and disciplines.About the opportunityPlan manage and optimise multi-channel campaigns and initiatives via the Universitys Marketing Automation Platforms.Oversee the Universitys marketing automation platforms and fully leveraging its capabilities.Develop strategies to maximise the impact of multi-channel direct marketing campaigns ensuring compliance obligations are met.About youRelevant tertiary qualification or demonstrated equivalent competency including substantial relevant experience in high-level marketing and communication.Demonstrated experience of multi-channel consumer lifecycle marketing strategy with proven experience in managing marketing automation campaign and a high level of proficiency in marketing automation platforms.Strong analytical skills with the ability to measure analyse and optimise campaign performance.Experience with Oracle Eloqua is preferred.Highly developed written and verbal communication skills with high level consultation skills with the ability to present complex ideas clearly to stakeholders persuade and influence outcomes.Note: Some after-hours work & occasional weekend work may be required by the successful applicant.Position description: PD - Senior Marketing Automation Specialist (521566).pdfTo learn more about this opportunity please contact Tash Glass at How to applyPlease apply online via the Apply Now button. The content of your Resume and Cover Letter should demonstrate how you meet the selection criteria.Closing date: 11:55 PM AWST on Wednesday 12 November 2025This position is only open to applicants with relevant rights to work in Australia.Please note: Unsolicited applications from recruitment agencies will not be accepted outside of formal channels.About the UniversityThe University of Western Australia (UWA) is ranked among the top 100 universities in the world and a member of the prestigious Australian Group of Eight research intensive universities. With a strong research track record vibrant campus and working environments there is no better time to join Western Australias top university.Learn more about us.Our commitment to inclusion and diversityUWA is committed to a diverse workforce and an equitable and inclusive workplace. We are committed to fostering a safe environment for all including Aboriginal and Torres Strait Islander people women those from culturally and linguistically diverse backgrounds the LGBTIQA community and people living with disability.If you require any reasonable adjustments we encourage you to advise us at the time of application. Alternatively you can contact us for assistance during the recruitment process.If you have queries relating to your application please contact the individual named in the advertisement. Alternatively please contact the Talent team at with details of your query. To enable a quick response please include the 6-digit job reference number.Required Experience:Senior IC Key Skills Controlling Experience,Distributed Control Systems,Pardot,Crystal Reports,Marketing Automation,Salesforce Marketing Cloud,Warehouse Management,HubSpot,Responsys,Email Marketing,Leadership Experience,Programmable Logic Controllers Employment Type : Full-Time Experience: years Vacancy: 1