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Email Marketing Executive

4 months ago

Stroud, United Kingdom ADLIB Full time
Email Marketing Executive - Freja About Freja Freja is a high-growth, multi-channel food and wellness brand. We’ve grown the business to an 8 figure run rate and become the category leader since launching in 2020. We’ve achieved rapid growth across all sales channels, successfully raised an investment round, and won a few awards along the way (including Food & Drink Startup of the Year, and Best Visual Identity in Food & Drink Category).We’re a small team that punches above its weight. We like to work with people who are proactive, entrepreneurial and commercial, with first-class communication skills. The key to success in our business is to hit the ground running, take ownership of your role, manage upwards, and make great things happen.About the Email Marketing Executive role There’s an exciting opening for an experience Email Marketing Executive to join the team, a key position in a rapidly growing brand. The role will be responsible for the hands-on day to day ownership of our email campaigns with the aim of driving traffic to our website as well as improve customer acquisition and retention.The nitty gritty This is a well-rounded email marketing role Reporting to the Head of Growth, you will be our go to specialist for creating, building, implementing and scheduling all our email marketing campaigns as well creating all content both written and visual. There will be an element of analysing the campaign performance and reporting back your findings to the senior team.What you’ll take on 
  • Working with a sizeable budget to deliver an email calendar
  • Planning, building and sending campaign and flow emails using Klaviyo
  • Content creation – both written and visual
  • Reviewing performance of all email campaigns
  • Strategically aligning email content with user behaviour, including triggers
  • Keeping transactional emails up to date based on feedback
  • Working across the teams to utilise engaging content within email
What experience you’ll need to apply 
  • A minimum of 2 years’ within an email marketing role or a digital marketing role with a heavy email focus
  • Good working knowledge of Klaviyo
  • Good content creation skills – Experience of Canva or Figma would be useful
  • Data reporting & Analytical skills
  • High attention to detail with excellent written English
  • Creative mindset
  • A willingness to grow with the company
  • A genuine interest in the our brand and our product – if you don’t love it you can’t sell it
What you’ll get in return 
  • The opportunity to play a key role in a growing challenger brand.
  • Competitive salary (Up to £30k) + company performance bonus.
  • All employees will have EMI share options, giving them the opportunity to participate in our success
  • Hybrid working (1-2 days per week in the office)
  • Flexible working hours.
  • 25 days holiday plus bank holidays.
  • Allocated budget and time off for personal and professional training and development.
  • Plenty of bone broth
What next? We have chosen to work with our friends at ADLIB who are managing the recruitment process for Freja. They are well versed in attracting the best candidates that have the right skills and experience, combined with the desire to work for a business driven by purpose and a want to make a positive impact on society and the planet. Please note that any candidates that approach Freja directly will be forwarded to ADLIB for consideration. Inclusion and equality Here at Freja, equal opportunity runs through every aspect of the business. We are creating an environment where a diverse mix of talented people want to work, do their best and share in our journey for the long term. We’re building a team that represents a variety of perspectives and backgrounds, as we believe that the more inclusive we are, the better and more innovative our work will be. We strive to be a workplace where everyone feels empowered and can be their authentic selves.