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Retail Marketing Manager

4 months ago

Nuneaton, United Kingdom Holland and Barrett International Limited Full time

Join our team and be part of a company that truly lives its values. With our expertise and commitment to innovation, we aim to build trust and make health and wellness accessible to all. By fostering inclusivity and care, we work collaboratively to improve the well-being of our colleagues, customers, and communities.

The Role:

We are seeking a proactive and innovative Retail Marketing Manager to join our team. Reporting to the Head of Retail Marketing, this role focuses on developing and executing creative, best-in-class in-store marketing campaigns and activations. As a guardian of our brand, you will translate key missions into impactful in-store experiences that enhance customer engagement, foster brand loyalty, and drive revenue growth across our UK and ROI store estate.

Key Responsibilities:

  • Create and implement inspiring in-store campaigns that reflect our brand proposition and engage customers effectively.
  • Spearhead the retail campaign execution aligned with key business priorities, including food, supplements, sports, and digital tool adoption.
  • Employ a test and learn strategy to refine and advance our retail marketing initiatives.
  • Assist the Head of Retail Marketing in evolving our store concepts to enhance customer service and satisfaction.
  • Continuously update and maintain brand guidelines to ensure relevance and effectiveness.
  • Work closely with the Design Studio, Visual Merchandising, and Retail Marketing Operations teams to ensure excellence and coherence in all creative outputs.
  • Utilise data to optimise campaigns and prepare for broader rollouts.
  • Coordinate with various internal teams and manage agency relationships to ensure seamless execution of marketing strategies.

Location: This is a Hybrid role based 2 days per week onsite between our Nuneaton Hub, London Hub store visits. There may also be occasional travel to other locations. 

The Person:

  • Proven experience in retail marketing, preferably with a major retailer or a creative agency.
  • Demonstrated ability to execute marketing strategies and measure their impact.
  • Exceptional copywriting and communication skills.
  • Experience in managing cross-functional projects and teams.
  • Strong interpersonal skills to lead and inspire creative teams.
  • Agency management experience is advantageous.
  • A collaborative team player with a strong drive for results.

What we offer:

Our Benefits for this role include, but not limited to:

  • H&B Employee Discount - 25%
  • Bonus
  • Pension company contribution
  • 33 Days Holiday per year (Inclusive of bank holidays)
  • Private Medical Care
  • Exclusive benefits, free advice and savings from a range of retailers and providers
  • Electric Car Scheme

We're passionate about helping every colleague thrive across all dimensions of wellbeing, and we're committed to having a diverse and inclusive workplace. In line with our EPIC values (Expertise, Pioneering, Inclusive, Caring), we embrace and actively celebrate all our colleagues unique and varying experiences, backgrounds, identities and cultures - I am me, we are H&B.

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