Director of Marketing Engagement

4 weeks ago


Birmingham, United Kingdom W Talent Full time

Company: Leading Retail Business

Location: West Midlands (Hybrid)


Role Overview:

As the Director of Marketing Engagement, you will play a pivotal role in shaping impactful marketing strategies and leveraging technology to foster meaningful relationships with customers. Your leadership will drive customer engagement and enhance the overall brand experience.


Key Responsibilities:

  • Strategic Development: Create and implement innovative marketing strategies that resonate with customers and align with business objectives.
  • Customer Relationships: Develop initiatives that enhance customer loyalty and engagement through personalised experiences.
  • Technology Integration: Utilise marketing technology to optimise engagement efforts, ensuring seamless communication across channels.
  • Performance Measurement: Analyse data to assess the effectiveness of marketing campaigns and make informed adjustments to strategies.


Key Requirements:

  • Experience: Proven track record in senior marketing roles, preferably within the retail sector.
  • Strategic Vision: Strong ability to think strategically and execute marketing initiatives effectively.
  • Data-Driven: Expertise in utilizing data and analytics to inform marketing decisions and improve ROI.
  • Team Leadership: Experience in leading and inspiring marketing teams to achieve high performance.
  • Hybrid Work Flexibility: Comfortable working in a hybrid environment, balancing office presence and remote work.


This is an exciting opportunity to lead marketing engagement at a prominent retail business, influencing customer relationships and driving growth. If you are passionate about creating impactful marketing strategies and fostering team excellence, we would love to hear from you



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