Paid Social Executive

2 months ago


Leeds, United Kingdom The Goat Agency Full time

Job Title: Paid Social Executive


Location: We're remote-first (meaning we'd never ask you to come in for set days a week), but we'd love to see you in our London office on occasion for team days, collaborative working and if you need somewhere to work ahead of socials


Salary: £25k


The Goat Agency is the global leading influencer marketing agency. We are looking for a Paid Social Executive to join us and work with some of the biggest brands in the world. We have a fantastic culture with a collaborative environment where everyone pitches in and has the chance to excel.


Your responsibilities will include:


  • Paid Social Campaign Management: Strategise, execute, and monitor paid social media advertising campaigns across various platforms.
  • Audience Targeting: Conduct thorough research to define and reach target audiences with precision.
  • Creative Collaboration: Work closely with widers teams to develop compelling ad creatives, messaging, and visuals.
  • Performance Optimisation: Continuously analyse campaign performance metrics and adjust strategies to maximise ROI.
  • A/B Testing: Experiment with different ad formats, targeting options, and creative elements to optimise campaign effectiveness.
  • Industry Awareness: Stay updated on social media advertising trends, platform updates, and best practices.
  • Analytics and Reporting: Generate regular reports to track campaign performance and provide actionable insights.
  • Cross-Functional Coordination: Collaborate with other marketing teams to ensure alignment and integration of campaigns.
  • Compliance and Regulation: Stay informed about industry regulations and platform policies to ensure ad compliance.
  • Adaptability: Respond to changing market dynamics and adjust strategies accordingly.


Required experience to apply:

  • 1 year of Paid Social experience.


Company Culture and Benefits:

  • Regular social events and ongoing clubs
  • Provided MacBook laptop to work from
  • Flexi-hours
  • Remote/Hybrid Working
  • £200 grant to make your working from home set up comfortable once you’ve passed probation
  • Health and wellbeing allowance once you’ve passed probation
  • Health Insurance after you’ve passed probation
  • Life Insurance Policy
  • 25 Days Holiday plus bank holidays, accruing up to 30 days based on length of service
  • Birthday & Work Anniversary Days Off
  • Length of Service Gifts
  • In-Office Benefits such as beauty treatments & yoga
  • Flexible Bank Holidays
  • Volunteering Days
  • Free Flu Jabs


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