Digital Marketing Executive

1 month ago


Portsmouth, United Kingdom Workshop Recruitment Full time

Our client is at the forefront of their industry and is a UK award winning designer of high-quality products, committed to driving innovation and excellence. They are looking for a dynamic Digital Marketing Executive to join their team and help elevate their online presence.

Key Duties:

  • Develop and execute digital marketing strategies aligned with business goals.
  • Identify target audiences and create detailed customer personas.
  • Plan and manage digital campaigns across various channels, including social media and email.
  • Oversee social media accounts, create engaging content, monitor comments, and respond to enquiries.
  • Conduct keyword research, implement on-page SEO techniques, and monitor website rankings and organic traffic.
  • Design and execute email campaigns, segment email lists, and personalise content.
  • Work with web developers to enhance user experience (UX) and optimise website content, CTAs, and landing pages.
  • Write compelling blog posts, articles, and website content, and create visual content like infographics and videos.
  • Measure key performance indicators (KPIs) and generate regular reports on campaign performance.

Skills and Knowledge

  • Proven experience in a B2B environment, marketing a technical product.
  • Degree in Marketing, Business, or a related field.
  • Extensive experience as a Digital Marketing Executive or similar role.


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