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Marketing Automation Manager

1 month ago

Basingstoke, Hampshire, United Kingdom TD SYNNEX UK Limited Full time

At TD SYNNEX we are dedicated to staying ahead of the curve and embracing change that will shape the future. We believe in empowering our people, providing autonomy and delivering excellent customer service to drive progress and redefine what's possible.

We are seeking an exceptional talent who will be the Marketing Automation Specialist assisting with the development and delivery of automation campaigns and strategies. This individual will pursue continued learning of Marketing Automation best practices to enhance the execution of TD SYNNEX and Vendor branded campaigns and maximise customer value and campaign results. This role will support multiple B2B business units and digital marketing activities.

We prioritise the wellbeing, growth, and inclusivity of our diverse workforce. Joining our team requires your dedication to being part of a company with an unwavering commitment to our values of inclusion, collaboration, integrity and excellence, fostering a supportive work environment in which every voice is valued, and ideas are encouraged to flourish.

We are both passionate about our people and about the environment. Year-on-year we have reduced energy consumption in our UK offices by 19.2% - all of which means less carbon footprint and a more efficient TD SYNNEX UK&I.

We can offer you:
  • A value-based culture - all of our co-workers commit to living by our shared core values bringing everyone together in an inclusive culture with a real sense of community.
  • Outstanding benefits package including private healthcare, holiday purchase scheme, increased holiday entitlement with service and additional 'moments that matter' paid time off.
  • Enhanced maternity and family leave.
  • Benchmarked salary and progression paths.
  • Employee Assistance Programme
Responsibilities:
  • Prepare modern marketing (Marketo) emails and campaigns based on Marketing Automation process.
  • Perform QA process for emails, landing pages, forms, and other automation pieces.
  • Assist with Marketo data hygiene, system maintenance and lead management.
  • Assist in list management (data list and imports).
  • Monitor program performance and develop necessary reports/reporting structure.
  • Participate in strategy, customer journey design and content development for new campaigns.
  • Support Marketo program development for all business units.
  • Participate in setup of A/B testing of Marketing Automation programs in Marketo.
  • Participate with continued assessment of new platforms and integrations for Marketo to enhance Marketing Automation performance.
  • Participate in cross-functional digital marketing projects that include Marketing Automation.
Knowledge Skills and Experience:
  • A good level of Marketo experience.
  • A good level of Adobe Experience Manager (AEM), or similar, experience.
  • Experience of monitoring and using data to adopt data-driven marketing decisions and campaign plans.
  • Experience participating in planning integrated digital marketing plans.
  • Understanding and proven practice of the following tactics: testing frameworks such as, deliverability, A/B split testing, and tracking.
  • Problem solving ability and consideration of process improvements.
  • Excellent organisational and communications skills with a strong attention to detail.
  • Web development and digital design skills (HTML preferred, but not required).
  • Knowledge of Google Analytics Tag Manager, Google Universal Analytics and general web tracking desirable.

If you are ready to join us as the Marketo Specialist in this Marketing Automation Manager role and play an instrumental role in shaping the future of our organisation, apply now and take this amazing opportunity to make your mark in our organisation.

At TD SYNNEX, we embrace diversity and promote equal opportunities. As a Disability Confident employer, we are committed to providing everyone with the opportunity to demonstrate their skills, talent and abilities, by offering reasonable adjustments throughout the recruitment process and in the workplace where required.

We value the difference that you bring and offer a culture for you to thrive and succeed.

Don't meet every single requirement? Apply anyway.

At TD SYNNEX, we're proud to be recognized as a great place to work and a leader in the promotion and practice of diversity, equity and inclusion. If you're excited about working for our company and believe you're a good fit for this role, we encourage you to apply. You may be exactly the person we're looking for

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