Marketing & Portfolio Management Lead
7 days ago
BASF plc is a subsidiary of BASF SE, marketing a wide range of BASF products in the UK. These include agricultural solutions, automotive refinish paints, acrylic monomers, fine chemicals, intermediate chemicals, speciality chemicals, dispersions, and plastics. The sales centre for BASF plc and the business service functions for all BASF Group companies operating in the UK, are located in Stockport, Greater Manchester, the headquarters of the BASF Group in the UK. BASF plc is an agent for BTC Europe GmbH, our pan-European in-house distributor, focused on speciality chemicals and performance polymers. As well as the headquarters in Stockport, BASF plc has sites in Alfreton, Bradford, Widnes and Bury St Edmunds.
RESPONSIBILITIESAs Marketing & Portfolio Management Lead your responsibilities will include:
- You will be responsible for the development and implementation of UK & Ireland marketing activity plan, including marketing budget and defining key actions required to implement the UK & Ireland Coatings Refinish marketing strategy aligned the global business strategy. You will monitor in-market and competitor activity on an ongoing basis to identify actionable opportunities.
- You will responsible for working with external marketing agencies to create all marketing materials in line with the BASF brand requirements and ensuring deadlines are met for publication. In addition, you will be responsible for monitoring and implementing BASF's media compliancy and be the primary contact for 3rd party publications and industry bodies where there is a requirement for BASF to provide a response or content creation.
- You will be responsible for some aspects of Product Management in the UK which will include setting and implementing product pricing and managing product data.
- You will be involved in UK & Ireland Coatings Refinish initiatives and projects within the areas such as sustainability and coordinating the business strategy.
- You are educated to degree level in Marketing/Business, you will have good marketing experience, ideally but not essentially from the automotive industry. In addition, you have experience with commercial management and have spent time with customers developing an understanding of their needs and supporting their campaigns.
- You are customer-focused, with excellent communication and interpersonal skills and will be able to show good commercial awareness and entrepreneurial flair when developing and implementing marketing campaigns. Your creative and driven nature will enable you to plan, lead and implement successful campaigns in line with commercial targets.
- Knowledge of SAP and Adobe would be advantageous but not essential.
- You possess a valid UK driving license, as overnight travel is required.
Responsibility from day one in a challenging work environment and "on-the-job" training as part of a committed team.
At BASF we offer a total package which includes not only an attractive salary and bonus but also benefits including a defined contribution pension scheme; a share scheme; private healthcare and life insurance to name a few. We are happy to talk flexible working.
We believe that diversity and inclusion make the difference. Only when people with diverse backgrounds come together, contribute their various experiences and attitudes, and look at challenges from different perspectives, will creative innovations and ground-breaking solutions be created. We celebrate diversity and we actively promote an inclusive work environment. In the UK we have an active Diversity & Inclusion Strategy Action Group and work closely with external partner Inclusive Employers We are an equal opportunities employer. All employment decisions shall be made without regard or reference to age, gender, race, religion, disability, sexual orientation, marital status and other protected characteristics. For more information please visit:
Location: This position is UK home-based, with an option to work from our Stockport office depending on your location
Closing Date:
ABOUT USOperating in the UK since 1880, BASF currently has 11 locations across the UK, from Littlehampton on the South Coast of England to Callanish on the Isle of Lewis in Scotland. Our UK headquarters are in Stockport, Greater Manchester and that's where our sales and services teams are based. From our six manufacturing sites across the UK, we supply raw materials to most industries including agriculture, automotive, chemicals, construction, energy and pharmaceuticals. You can find out a bit more about where over 700 people from our amazing BASF team work here
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