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3 months ago
This is an opportunity to join a start-up with a management team with a proven track record.
Client and Campaign Management:
- Manage clients' expectations - agree on targets and forecasts and how to achieve them
- Deliver in-depth analysis to understand performance beyond top-line metrics to secure more budget and propose new tests.
- Assist in ensuring the agency delivers consistent quality across accounts.
- Work on strategy and putting together media plans.
- Implement best practices and contribute to team knowledge-sharing.
- Understand clients' business and the KPIs.
- Experience in managing paid social campaigns with a strong understanding of how to deliver conversion as well as branding campaigns.
- Continue to develop experience in all paid media; this includes 3rd party platforms and ad technologies
- Show a good understanding of the digital marketing landscape
- Deliver training to junior team members following best practices and your area of expertise
- Leverage team members' skills to deliver results in clients' campaigns
- Share your knowledge to help keep the team on top of paid media best practices and trends.
Proven experience and in-depth knowledge of working on paid social campaigns across all platforms - essential : Facebook, Instagram, TikTok; non-essential but useful to know : Pinterest,
YouTube:
- Experience of working with B2C clients.
- Strong analytical skills and a natural affinity for numbers; you must be able to analyze platform data, draw conclusions, and develop actionable recommendations as needed.
- A keen eye for detail with an understanding of how to optimize campaigns run on different social media platforms.
- Flexibility to deal with the demands of project deadlines and ever-changing platform functionality.
- A self-starter with initiative and drive to succeed; the ability to manage your workload and identify ways to improve things.
- A passion for everything digital, with an active interest and understanding of digital and social media marketing industry trends.
- Great communication skills; the ability to think strategically, be creative, and to simplify complex issues for clients.
