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Campaigns Manager
4 months ago
Do you have experience of securing impactful media coverage for new book releases? Would you like to work with authors on their books across fiction and non-fiction, to connect them with the widest possible readers?
Penguin General is looking for a creative, experienced and proactive PR professional with a passion for great storytelling in fiction, history, memoir and more to join our award-winning Communications team. This is a ten-month fixed term contract position to support a particularly busy and exciting period for Penguin General titles over the coming year. Our authors include Richard Osman, Elif Shafak, Elizabeth Strout, Ben Macintyre, Barack Obama, Diane Abbott as well as new names across a whole range of genres.
About Penguin General
Penguin General is one of the eight publishing divisions that make up Penguin Random House UK. There are six imprints at Penguin General: Fig Tree, Hamish Hamilton, Penguin Business, Penguin Life, Viking and Sandycove. The latter is based in Dublin.
General is made up of extremely talented colleagues, who set a high bar in terms of quality of output, who take pride in their work and strive for both individual and collective success. We advocate a 'learning mindset': being curious and humble about what we don't know in order to grow. We strive to create a working culture that is progressive, energizing and fun, where difference is valued. Colleagues are treated with respect, stretched to learn and develop their skills, and can turn up to work as their authentic professional selves.
The Opportunity
You will be lead and execute the PR element of launch campaigns for both fiction and non-fiction books. You will build strong working relationships with authors and agents to provide the highest level of author care. You will strengthen existing contacts within the media. You will get to work with some of the most creative publishing colleagues in the business, alongside a team of experts in a friendly and inclusive environment that values individuality, champions creativity, and celebrates individual and team successes.
You can expect to:
- Create and implement ambitious, strategic PR campaigns for authors and titles across all the Penguin General imprints, Viking, Hamish Hamilton, Fig Tree, Sandycove, Penguin Life and Penguin Business
- Maintain and develop excellent relationships with high-profile and influential stakeholders, such as authors, agents, journalists and global publishing partners
- Communicate and collaborative effectively with internal departments, including sales and marketing, editorial, rights and international colleagues
What You'll Bring
You'll have a track record of independently producing standout PR campaigns. You will have a sense of what makes a good story, and be practiced at working with authors on talking points to land the most impactful media coverage for a diverse range of subjects. You will be tapped in to news cycles and media trends. You will have book market knowledge and an understanding of different audiences, as well as strong relationships with key media contacts.
You'll also:
- Have excellent interpersonal and communication skills and be confident pitching and presenting internally and externally
- A good listener, who can take multiple viewpoints into consideration
- Be a strategic thinker, adaptable, curious and inspiring, bringing new ways of thinking and ideas to the team
- Be confident and have a positive and resilient disposition
- Be highly organised with excellent time management to juggle concurrent projects with different lead times
- Think in innovative and creative ways to create buzz for our books
- Be well networked with media contacts and be knowledgeable and curious about all forms of media
Application Details
If this sounds like you, please apply with a CV and cover letter outlining why you are the right candidate for the role. If you are invited to interview there will be a task to prepare. Closing date for applications is midnight on Sunday 5th May.
Salary: c. £35,000 dependent on how your skills and experience align to the role, plus bonus and benefits.
Competitive benefits package: Our people are the heart of our business, and we work hard to support a culture of responsibility and recognition.
Our benefits include:
- Financial – discounted shopping, season ticket loan, rental deposit loan
- Wellbeing - healthcare cash plan, employee assistance, gym loan
- Lifestyle – taste card, tech scheme, free and discounted books
For our full benefits list please visit:
Hybrid working: We're experimenting with a hybrid way of working that suits the needs of each team. While our offices across the UK are places to connect, collaborate and celebrate with colleagues, we recognise that flexibility around where you work is just as important. For this role we expect that you will work from our London office on Vauxhall Bridge Road, attending key meetings and working as part of the team usually three days per week, with home working on the other days. We are open to discussing the exact balance of office to remote working through the recruitment process.
Please note that over the course of 2024 all of our London-based teams will permanently relocate to our Embassy Gardens office in Nine Elms. We'll be happy to answer any questions on this as part of the interview process.
About Penguin:
We're the UK's largest publisher; made up of some 2,000 people and publishing over 1,500 books each year. Our doors are open to all kinds of talent. In a constantly evolving industry, we work hard to stretch the definition of the word publisher. Here, you'll work with a breadth of talent who all play their part to make each of our books a success. Together, we make books for everyone because a book can change anyone.
The recruitment process: You can read about our recruitment process at
As a Disability Confident Committed organisation, we offer interviews to candidates with a disability who meet the essential criteria for the role, and opt-in on their application form. There may be times when the volume of applications means we cannot take all eligible candidates to interview.
We encourage you to tell us about any reasonable adjustments you may need by emailing Remember, you only need to share what you are comfortable to for us to support your request.
Please note, we are not able to accept agency CVs for this role. Any CVs sent speculatively will not be eligible for a fee.
Company: Penguin Books Limited
Country: United Kingdom
State/Region: London
City: London
Postal Code: SW1V 2SA
Job ID: 270221
