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Senior Paid Social Specialist

2 months ago

Poole, United Kingdom Public Nectar Full time

ROLE: SENIOR PAID SOCIAL SPECIALIST (3 Days Per Week in The Office)


Do you have a passion for digital advertising and are eager to have a positive impact on D2C brands - from small startups to large national brands?


Public Nectar specialises in paid advertising, performance creatives, and email marketing, utilising their expertise to help clients achieve exceptional results. With a diverse portfolio of clients ranging from start-ups to national brands, you'll be working on a variety of exciting projects.


The Position We’re Looking to Fill


As a Full-Time Senior Paid Social Specialist at Public Nectar, you will play a pivotal role in developing the winning strategies that drive performance across social advertising campaigns and unlock growth for our clients’ businesses. You will be part of a team of 21 that thrives on continuous improvement, sharing expertise and achieving data-driven results, as well as receive great opportunities for professional development within a fast-growing agency. 


Your Main Responsibilities:


  • Developing and executing paid social advertising campaigns across multiple platforms
  • Consistently achieving monthly ad spend and revenue KPI’s
  • Monitoring and reporting on the success of your campaigns to the internal team and clients, ensuring targets are met and performance is rising
  • Optimising campaigns for maximum efficiency and ROI
  • Collaborating with cross-functional teams to ensure alignment on campaign objectives and strategies
  • Developing your skills in data-oriented media buying, conducting A/B tests for new creatives, audiences, and strategies to scale campaigns
  • Utilising data from reporting tools such as Shopify Reports, Motion, Agency Analytics, and Triple Whale to ensure all decisions are data-driven
  • Fostering strong client relationships by understanding their goals, setting clear expectations, finding ways to succeed, and delivering exceptional service
  • Writing direct-response copy that resonates with selected target audiences and creating thumb-stopping ads
  • Championing Creative Strategy for your clients, developing core creative testing roadmaps, measuring performance, and finding new creative angles to test by collaborating with the design team
  • Working closely with our Head of Paid Social and the rest of the team to ensure alignment on all activity and progress
  • Staying up-to-date on industry trends, platform updates, and best practices to continuously refine and improve advertising strategies
  • Actively participate in team meetings, share expertise, and contribute to the overall success of the paid social team


The Perks of Working at Public Nectar


  • A great opportunity for development and growth as a Paid Social Specialist, both individually and within the company
  • Mentorship from highly experienced digital marketing experts
  • Working with a wonderfully diverse portfolio of clients and strengthening your skillset across many niches
  • A hybrid work environment
  • A working laptop to help you separate your work and play, and give you the tools to do an exceptional job
  • 28 days paid holidays plus bank holidays so you can spend quality time with your friends or family, or simply relax and work on your hobbies
  • Ongoing learning opportunities through access to £10,000 worth of training and courses
  • Regular Social Events Regularly get together as a team every quarter and bond over a variety of activities
  • Subsidised Gym Membership of up to £50 per month


The Right Person for the Job


  • Has several years of experience in paid social advertising, and has managed clients with an ad spend of at least £30k - £50k per month
  • Has worked with and has an understanding of different advertising platforms such as Meta, Google, TikTok, Snapchat, and Pinterest
  • Has experience working with cross-functional teams
  • Has experience working in an advertising agency, startup or service-based business
  • Has worked with clients in the D2C industry
  • Has a strong understanding different areas of the marketing funnel
  • Is self-motivated and proactive with a drive to consistently improve themselves, and actively spend their time reading about new trends, industry changes, and best practices
  • Is detail-oriented & loves analysing and tracking data
  • Has strong analytical skills and attention to detail, loves tracking and interpreting data 
  • Is a self-starter and can motivate themselves without others’ guidance
  • Is fluent in English, both written and verbal


If this sounds like you, we can’t wait to hear from you 


What to Expect After You Apply


Stage 1: Initial call with Ben Rogers, our Operations Manager at Public Nectar

Stage 2: Short assignment to assess your skill set and working style

Stage 3: Follow-up call with Lewis Lindsay, founder of Public Nectar & Josh Hyde, Head of Paid Social to discuss insights and team fit