Senior Paid Social Advertising Specialist
1 month ago
We are seeking a highly skilled and experienced Senior Paid Social Specialist to join our team at Public Nectar. As a key member of our paid social team, you will be responsible for developing and executing paid social advertising campaigns across multiple platforms, driving performance and growth for our clients' businesses.
About the RoleThis is a fantastic opportunity for a motivated and proactive individual to take their career to the next level. You will work closely with our Head of Paid Social and the rest of the team to ensure alignment on all activity and progress. You will also have the opportunity to work with a diverse portfolio of clients and strengthen your skillset across many niches.
Key Responsibilities- Develop and execute paid social advertising campaigns across multiple platforms, including Meta, Google, TikTok, Snapchat, and Pinterest.
- Monitor and report on the success of your campaigns to the internal team and clients, ensuring targets are met and performance is rising.
- Optimize campaigns for maximum efficiency and ROI.
- Collaborate with cross-functional teams to ensure alignment on campaign objectives and strategies.
- Develop your skills in data-oriented media buying, conducting A/B tests for new creatives, audiences, and strategies to scale campaigns.
- Utilize data from reporting tools such as Shopify Reports, Motion, Agency Analytics, and Triple Whale to ensure all decisions are data-driven.
- Foster strong client relationships by understanding their goals, setting clear expectations, finding ways to succeed, and delivering exceptional service.
- Write direct-response copy that resonates with selected target audiences and create thumb-stopping ads.
- Champion Creative Strategy for your clients, developing core creative testing roadmaps, measuring performance, and finding new creative angles to test by collaborating with the design team.
- Stay up-to-date on industry trends, platform updates, and best practices to continuously refine and improve advertising strategies.
- A great opportunity for development and growth as a Paid Social Specialist, both individually and within the company.
- Mentorship from highly experienced digital marketing experts.
- Working with a wonderfully diverse portfolio of clients and strengthening your skillset across many niches.
- A hybrid work environment.
- A working laptop to help you separate your work and play, and give you the tools to do an exceptional job.
- 28 days paid holidays plus bank holidays so you can spend quality time with your friends or family, or simply relax and work on your hobbies.
- Ongoing learning opportunities through access to £10,000 worth of training and courses.
- Regular Social Events Regularly get together as a team every quarter and bond over a variety of activities.
- Subsidised Gym Membership of up to £50 per month.
- Several years of experience in paid social advertising, and has managed clients with an ad spend of at least £30k - £50k per month.
- Has worked with and has an understanding of different advertising platforms such as Meta, Google, TikTok, Snapchat, and Pinterest.
- Has experience working with cross-functional teams.
- Has experience working in an advertising agency, startup or service-based business.
- Has worked with clients in the D2C industry.
- Has a strong understanding different areas of the marketing funnel.
- Is self-motivated and proactive with a drive to consistently improve themselves, and actively spend their time reading about new trends, industry changes, and best practices.
- Is detail-oriented & loves analysing and tracking data.
- Has strong analytical skills and attention to detail, loves tracking and interpreting data.
- Is a self-starter and can motivate themselves without others' guidance.
- Is fluent in English, both written and verbal.
Stage 1: Initial call with Ben Rogers, our Operations Manager at Public Nectar.
Stage 2: Short assignment to assess your skill set and working style.
Stage 3: Follow-up call with Lewis Lindsay, founder of Public Nectar & Josh Hyde, Head of Paid Social to discuss insights and team fit.
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