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Senior Brand Manager
2 months ago
We are Global Brands Ltd - the leading independent drinks brand development business that owns, markets and distributes an enviable collection of products across the RTD/RTS, spirits, soft drinks and beer categories.
At Global Brands, we're not your average drinks company. We're passionate about pushing boundaries, sparking conversations, and making a real impact in the digital space. If you're looking for a dynamic environment where creativity thrives and ideas come to life, you've come to the right place.
Our amazing range of products include the award-winning Franklin & Sons premium soft drinks & craft mixer range, the student favourite VK, the 90s icon HOOCH and our category disrupting All Shook Up and Shake Baby Shake canned cocktails.
Our Head Office is based within our own award winning 4-star Hotel CASA in Chesterfield, North East Derbyshire.
Role overview:
We are looking for an experienced marketing professional to join our team and lead on all things Franklin & Sons. Our ideal candidate will know their Spritz from their Palomas and have a proven track record in building brands. Franklin & Sons is well regarded within the bartending community, and we are looking for an experienced brand professional to help us take the brand to the next level, winning in the national on and off trade as we continue on our journey to becoming the UK’s leading premium Mixer & Soft drink brand.
Reporting to the Head of Brand, you will take ownership for delivering the next phase of our growth, building and executing brand plans to deliver against commercial goals. Managing a team of 3, you will be a natural leader, able to support and develop your team, whilst delivering on the day to day demands of the role.
The role is office based 4 days per week with one day working from home.
Key Responsibilities:
- To ensure brand plans and activations are delivered on time, in full, and are evaluated regularly.
- To support, coach and mentor direct reports
- To work closely with the Digital & Content team to support their delivery of brand plans, helping where needed to get jobs done.
- To drive, deliver and report on business performance.
- To ensure budget and PO trackers and monthly reports are up-to-date and accurate.
- To deliver on specific KPIs based on commercial objectives and key brand metrics. i.e. Volume, Value, Distribution, ROS as well as consumer metrics
The person:
3+ years brand or product management experience within FMCG or Drinks.
People management experience
A passion for the on-trade
A real self-starter that can solve challenges and use initiative to deliver.
Highly numerate and commercial thinking with a clear ability to present robust and compelling insight.
Capacity to switch easily between strategic and operational tasks, taking hands-on responsibility.
Be confident, outgoing, and able to communicate to stakeholders at all levels.
Focused on meeting key deadlines and delivering results.
Possess strong project management skills and an ability to think both rapidly and ‘outside the box’.
The offer:
- Competitive salary
- Enrolment into our health & wellness scheme
- Company pension
- Free lunch daily
- Free on-site parking
- The chance to be part of something bigger – to make your mark, leave a legacy, and change the game in ways you never thought possible.
Endless opportunities to grow, learn, and level up your skills – we're all about helping our squad reach their full potential.
Working 4 days a week from our head office in Chesterfield, with one day working from home
Global Brands Ltd proudly manages its Talent Acquisition and onboarding processes in house. Please no Recruitment Agency enquiries.
Global Brands Ltd. celebrates diversity and is an equal opportunity employer, welcoming applications from all backgrounds.
Please advise us if you require any adjustments during the interview process.
