Paid Search Manager
2 weeks ago
Central Employment Marketing & Digital team are working with a one of the UK’s fastest growing eCommerce Retailer, as they look to appoint a Paid Search Manager, joining there expanding in-house eCommerce and Digital Marketing team.
Up to £40,000 DOE
2 days from home
Key Responsibilities of the Paid Search Manager:
● Working alongside the eCommerce Manager to manage a 6 figure monthly PPC budget
● Develop and execute PPC campaigns across multiple platforms to drive website traffic and generate leads
● Continuously monitor and analyse campaign performance, make adjustments as necessary to optimize results
● Collaborate with the marketing team to align PPC efforts with overall business goals and strategies
● Work with our Merchandising team to ensure visibility of key categories
● Stay up-to-date on industry developments and incorporate new techniques and technologies into PPC campaigns
● Manage and optimize PPC budgets to ensure maximum return on investment
● Provide regular reporting and analysis of PPC campaign performance to stakeholders
Qualifications & experience required:
● 3/5 years of experience in PPC management, with a proven track record of success, ideally gained from a Paid Search agency or eCommerce Retail setting
● Strong knowledge of PPC platforms, including Google Ads and Bing Ads
● Experience with bid management, keyword research, and ad copywriting
● Familiarity with analytics tools such as Google Analytics and AdWords
● Strong understanding of SEO and how it relates to PPC
● Excellent communication and project management skills
● Ability to work independently and as part of a team
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