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Social Content Creator

2 months ago

Mansfield, United Kingdom Vanilla Recruitment (UK) Ltd Full time
Are you a talented Content Creator who can't wait to develop eye-catching and scroll-stopping social media campaigns? We're delighted to present a fantastic opportunity to work with major brand names, producing outstanding creative video, animation and static content across various digital platforms.
We are looking for someone who is unequivocally passionate about creating social-first content primarily for Instagram and TikTok with an up-to-the minute awareness of social media developments and trends. This could be video led content that has a UGC/authentic style, or it could be a designed post for reactive content such as memes or trend-jacking.
You will have input into and vision of content strategy for clients, while educating the wider business on social content creation and keeping them updated with innovations and future trends.
You will be the team's self-shooting producer, giving clear direction to video editors on adapting cutdowns for social media. Your understanding of social platform analytics means you will create engaging content and edit templates for repeatable formats.
What to expect:
25 days holiday plus bank holidays
Private healthcare and dental
Employee wellbeing initiatives
Working hours Monday to Friday, 9:00am - 5:30pm
Duties and responsibilities:
Video ideation, including regular repeatable formats that brands will be known for
Approaching briefs for a Social First perspective with a thorough understanding of what content client target audiences react to
Pre-production and organising all in-house shoots for our entertainment brand
Educating the wider business on social content creation
Being the team's self-shooting producer, who can lead on longer edits and give clear direction to video editors on cut downs
Understanding social platform analytics and using them effectively to create engaging content
Creating edit templates for our repeatable formats
Skills and experience required:
Proven relevant experience in creating and editing social content, primarily video for a range of social platforms including TikTok, Instagram, YouTube, Snapchat and Facebook
Highly skilled in Adobe Photoshop, Premier Pro & CapCut
A deep understanding of online culture, social media video best practices and publishing trends
Capable of managing large volumes of work and being organised in a way to leverage content shoots to provide maximum output and return for clients
Experience working with brands from a range of sectors OR experience with a range of content creators and managing their output
Shooting content with a smartphone and/or DSLR but preferably we are looking for someone who can create quick UGC-led content with minimal studio and lighting setup - though we have extensive studios and can provide support for more high-level content creation
A creative eye for how transitions and shooting styles can be combined in-app to create a compelling and thumb-stopping output
The ability to quickly turn around designed social-first content that allows our client to join in with trending conversations e.g. a reaction to the Oscars
Capable of creating content in line with brand guidelines and tone-of-voice - but can respectfully push these to ensure content is social-first
Accurately subtitle and add copy to video content

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