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Digital Marketing Officer
2 months ago
The Role: A talented, dedicated ambitious digital marketer is sought to report directly to the Head of Marketing and oversee all aspects of the online/social brand and performance marketing and to further develop online partner and affiliate channels. Key responsibilities:
* Management/ownership of the company’s two brand websites
* Develop and coordinate digital strategies to promote and publicise the brands
* Coordinate – and make a key contribution to – online content, brand visuals and presentation
* Manage paid social, lead generation and affiliate campaigns across the major online/digital channels
* Coordinate SEO to enhance visibility and drive engagement and enquiries
* Monitor the KPIs and digital metrics, liaising closely with – and presenting to - senior management
* Become the key contact with digital agencies and suppliers, collaborating to achieve the company’s online marketing objectives
* Contribute to the senior marketing team in shaping the development of the company’s brand identity and promotional activity, shifting from traditional retail and franchise operations to a more robust online presence.
* Supervise an internal designer and content marketing executive.
This is an exciting opportunity for a versatile and diligent digital marketer who is excited by the prospect of ‘owning’ the presentation of a national market-leading luxury brand.
The Ideal Candidate will be an experienced digital marketing professional – most likely (but not necessarily) a graduate with perhaps a CIM Diploma or a recognized digital marketing qualification - who can demonstrate prior success in a similar role with a consumer brand.Experience of marketing a home-furnishings or interiors brand would be an advantage but is not essential. The key requirements are a strong digital marketing and social media marketing pedigree, a passion for brand-building, a natural creative flair and the style,energy and personality to inspire colleagues and performance partners (agencies/affiliates/suppliers/retailers etc). First class communication skills and the ability to liaise effectively with stakeholders at all levels is critical - as is a keen eye for the commercial bottom line. Strong all-round digital skills are of course also essential, especially Google Ads, SEO, paid search, social channels, analytics and metrics.
This is a superb career opportunity for a versatile and agile digital marketer who wants to own the presentation of a national market-leading luxury brand. The company offers a full benefits package, excellent holiday entitlement and a progressive, collaborative work environment. The role is office-based in Cheshire, conveniently located for easy access from all points of the Northwest via the motorway network.
To Apply respond below and if possible please included a brief covering note. All qualified applicants will be contacted within 24 hours. First interviews with our client will be held in mid-to-late July.
the closing date for the receipt of applications: Monday 22-July