Digital Marketing Lead

3 weeks ago


West Yorkshire, United Kingdom Better Placed Limited Full time

Position Summary: Better Placed Limited is on the lookout for a Digital Marketing Lead to take charge of their online marketing efforts, enhance the brand's content strategy, and elevate their presence in the competitive travel industry. The ideal candidate will play a crucial role in shaping the digital marketing approach across multiple platforms to enhance customer interaction and drive travel bookings.

Core Responsibilities:

  • Strategic Digital Marketing: Develop and refine digital marketing strategies that align with the company's objectives.
  • Social Media Strategy: Manage and enhance the brand's social media presence to boost engagement and improve public perception.
  • Website Management: Oversee the brand's website as a key marketing and e-commerce platform to raise awareness and increase visitor traffic.
  • Performance Analysis: Implement A/B testing and analyze digital marketing outcomes to fine-tune strategies and improve performance.
  • Collaborative Strategy Development: Partner with the Marketing Manager to create and implement comprehensive digital marketing plans.
  • Monitoring and Reporting: Track the results of digital campaigns and make data-informed adjustments to enhance future marketing initiatives.

Candidate Requirements:

  • Demonstrated experience as a Digital Marketing Lead.
  • Strong analytical abilities with a background in A/B testing and data-driven marketing.
  • Exceptional communication skills and adeptness in managing various stakeholder relationships.

Compensation and Benefits:

  • Competitive salary accompanied by a comprehensive benefits package.
  • A vibrant and innovative work atmosphere.
  • Opportunities for professional growth and career progression.

Take the Next Step

Better Placed Limited is eager to welcome a forward-thinking Digital Marketing Lead to their ranks. If you possess a passion for digital marketing and are prepared to make a substantial impact, we encourage you to consider this opportunity.


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