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Business Development Executive

2 months ago

Bedford, United Kingdom Wells & Co Full time
Business Development Executive - Wells & Co - Bedford


Do you love beer?

Are you passionate about pubs?

Want to work for Bedford's newest and most progressive brewery?

Do you have experience in field sales?

Are you a good relationship builder?

Do you live near Bedfordshire and its surrounding counties?

If the answer is a resounding 'YES' then we want to hear from you

Built in 2020, Brewpoint is the new and progressive brewery from Wells & Co, a family run business in Bedford which was founded in 1876 and now owns around 160 pubs in and around the surrounding counties.

Producing a range of premium craft beers, cask ales and lagers across a range of formats, Brewpoint beers are served across the Wells & Co Pub estate in the UK and France but with an ambition to tap into fresh territory in and around the area.

To achieve our aims, we are looking to recruit fresh talent to join our growing Sales & Marketing team in an On-trade sales position. The role is field based with the aim of selling our portfolio of beers into individual "free of tie" pubs, initially in and around our Bedfordshire/Cambridgeshire heartland.

As an ambassador for Brewpoint, you will be responsible for getting our beers on the right bars in the right pubs so beer fans who don't drink in our pubs, can see what all the fuss is about You will work with plenty of autonomy as you build up your business and increase the number of establishment where drinkers can buy a fresh pint of Brewpoint beer

You will be a key part of the sales team, backed up by the Brand Marketing team for support. You will be targeted on gaining, and keeping, new listings of our brands across a wide range of pub types and your knowledge of pubs and beers will become vast

Key Responsibilities:

  • Inspire everyone you meet with your passion for our beers.
  • Build up a database of customers who sell our brands permanently against clearly defined targets.
  • Build up your knowledge of "free of tie" pubs which can be supplied by wholesale channel as the main route to market.
  • Work closely with wholesale customer contacts to identify customer prospects.
  • Convert sales leads into new and permanent distribution points.
  • Feedback all sales wins, insights and opportunities to the Sales & Marketing team.
  • Make sure all pubs present our beers with the right POS and meet brand standards.

What you will bring:

  • A taste of working in sales and/or the on-trade industry (pubs, bars, beer, spirits).
  • Proven background in developing engaging customer relationships.
  • Confidence in selling and presenting.
  • Determined and hard-working, hands-on and keep cool under pressure.
  • Attention to detail with a diligent and a methodical approach.
  • A real keenness to fly the flag for Brewpoint - a beer lover

In return you will receive:

  • Salary 25-28k + Bonus
  • Company car allowance
  • 25 days annual leave + bank holidays
  • Private medical health care
  • Group personal pension plan
  • Life assurance
  • 30% off dining and beer

This is an amazing time to get involved with Brewpoint. We need someone who is a team player, has an outstanding positive attitude, the drive to achieve and a real willingness to get stuck in. In return we offer you career progression, a fantastic team culture and a chance to help shape our future.

If this sounds right up your street, then we would love to hear from you.