Ecommerce Analytics Lead

2 days ago

London Area, United Kingdom The Change Partners - Global talent specialists for a connected world Full time

We are looking for a highly experienced E-Commerce Analytics Lead to join an established DTC division of one of the largest, most successful tier-1 consumer electronic brands.


Placed within the centralised data team, you will act as the data champion to help shape the data-driven decisions spanning across the wider commercial, marketing and website teams.


This role will:


  • Be accountable for all of DTC’s analytical tools and performance reporting - ensuring that all data is accurate and reliable across the business, and there is a data development plan in place.
  • Lead a team of 2 internal commercial analysts and will be responsible for the relationship of the wider analytics agency.
  • Collaborate with the wider commercial, marketing and website leads to help find areas of opportunity and develop a clear view of business priorities.
  • Own the insight generation, ensuring it is clear and concise and can be used to drive insightful action across DTC.
  • Lead agency data solutions team to ensure data infrastructure (GCP) and dashboard solution (Looker) is maintained and developed.
  • Ensure Google & Adobe Analytics implementations are functioning as required.


We are looking for:


  • Demonstrable experience in analytics and insights, as well as advanced exposure working with digital analytics tools.
  • Confident communicator with the ability to interact with internal senior stakeholders.
  • Proven experience managing and leading a team - including supporting development, mentoring and coaching.
  • Knowledge of the E-Commerce landscape (including understanding of opportunities and challenges).
  • A highly analytical storyteller, able to present data and insights whilst influencing partners of different levels.
  • Web Analytics experience (Adobe and Google)
  • Experienced working with large, complex datasets and skilled in data visualisation tools (Looker)
  • Strong relationship building and influencing skills - able to bring new ideas and a new perspective.
  • An ability to work in a fast-moving, ever-changing and complex organisation.


The role is based in the London area and is a hybrid role allowing you to work 3 days in the office, and 2 days working from home.

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