Ecommerce Analytics Lead
3 weeks ago
We are looking for a highly experienced E-Commerce Analytics Lead to join an established DTC division of one of the largest, most successful tier-1 consumer electronic brands.
Placed within the centralised data team, you will act as the data champion to help shape the data-driven decisions spanning across the wider commercial, marketing and website teams.
This role will:
- Be accountable for all of DTC’s analytical tools and performance reporting - ensuring that all data is accurate and reliable across the business, and there is a data development plan in place.
- Lead a team of 2 internal commercial analysts and will be responsible for the relationship of the wider analytics agency.
- Collaborate with the wider commercial, marketing and website leads to help find areas of opportunity and develop a clear view of business priorities.
- Own the insight generation, ensuring it is clear and concise and can be used to drive insightful action across DTC.
- Lead agency data solutions team to ensure data infrastructure (GCP) and dashboard solution (Looker) is maintained and developed.
- Ensure Google & Adobe Analytics implementations are functioning as required.
We are looking for:
- Demonstrable experience in analytics and insights, as well as advanced exposure working with digital analytics tools.
- Confident communicator with the ability to interact with internal senior stakeholders.
- Proven experience managing and leading a team - including supporting development, mentoring and coaching.
- Knowledge of the E-Commerce landscape (including understanding of opportunities and challenges).
- A highly analytical storyteller, able to present data and insights whilst influencing partners of different levels.
- Web Analytics experience (Adobe and Google)
- Experienced working with large, complex datasets and skilled in data visualisation tools (Looker)
- Strong relationship building and influencing skills - able to bring new ideas and a new perspective.
- An ability to work in a fast-moving, ever-changing and complex organisation.
The role is based in the London area and is a hybrid role allowing you to work 3 days in the office, and 2 days working from home.
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