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PPC Account Manager

2 months ago

Manchester, United Kingdom Serata Search (UK) Ltd Full time

PPC Account Manager

35K - 45K BASIC, PLUS A SUPERB BENEFITS PACKAGE

FLEXI HYBRID - (OFFICE LEEDS OR MANCHESTER )

Our client is one of the largest and most successful largest digital integrated-service agencies within the UK. They are an absolute powerhouse within the performance marketing arena - working with some well known brands and household names. Offering unrivalled career opportunities and scope for development, the role, culture and benefits are exceptional, and they are a lot of fun to work for. Due to expansion we are on the lookout for a talented and experienced PPC Account Manager to join the team which is exceptionally strong and some of the best in the business. You would play a key role in managing a portfolio of clients across multiple platforms and a variety of budgets.

Check out the Benefits

  • Performance-based bonus schemes
  • 26 days holiday plus bank holidays and a birthday lie-in
  • Two additional days for wellbeing and a volunteering day
  • Additional annual leave purchase scheme or trade leave you don’t use for extra salary
  • Hybrid working (a mix of office and home-based)
  • Flexible working scheme
  • Financial support from Salary Finance and Bippit
  • Company pension scheme and health care cash plan
  • Private health care dependent on length of service
  • Clear training and progression programme
  • Free mortgage advice from experts
  • Regular company events and awards
  • Employee perks portal

Main Duties will include:

  • Manage a portfolio of clients’ paid search campaigns, across multiple networks
  • Conduct calls with clients and sales to discuss and plan campaigns
  • Setup, implement, track and optimise PPC campaigns across several search engines and markets
  • Undertake and be responsible for keyword research, analysis and strategy
  • Provide cost estimates and ensure robust budget management
  • Ad Copy writing and testing
  • Tracking setup (including tracking codes generation, goals and funnels setup)
  • Prepare and deliver monthly reports & attend monthly progress meetings with clients
  • Analyse PPC campaign performance and recommend next steps
  • Understand the objectives of, and participate in creating quarterly reports, client decks and future roadmaps in line with the agreed KPI’s
  • You will work closely with other teams within the organisation to ensure we deliver consistently across the board
  • Delegate appropriate tasks to Executives

Ideal candidates will:

  • Possess considerable experience in a PPC role within a search agency
  • Advanced knowledge of data manipulation, with a clear understanding and application of data downloading, formatting and analysis
  • Experience in confidently building roadmaps and advise clients on strategy in line with agreed KPI’s and without guidance or support
  • Demonstratable experience in identifying new development opportunities to improve service
  • Strong knowledge of Excel
  • Experience in search, display, video and shopping campaigns
  • Be a master of different interfaces such as Google Ads, Microsoft etc
  • Completion of the core Google Ads certificates
  • Be an excellent communicator and confident building effective relationships with clients
  • Able to mentor and help develop executives

"Serata Search are operating as an employment agency"