PPC Manager

3 weeks ago


Manchester, Greater Manchester, United Kingdom Adria Solutions Ltd Full time

PPC Manager - Manchester


As a PPC Manager, you'll play a critical role in our client's business growth strategy. Reporting to the Head of Digital Marketing, you'll develop, implement, and optimize high-performing PPC campaigns to achieve our client's business objectives. Your expertise will drive lead generation, increase website traffic, and maximise conversions.


Responsibilities:

  • Build, launch, and manage innovative PPC campaigns focused on KPI and ROI.
  • Develop and implement PPC strategies aligned with business objectives.
  • Manage PPC budgets and adjust bids to optimize ROI.
  • Analyse campaign data to generate insightful reports and optimize campaigns for maximum ROAS.
  • Conduct thorough keyword research and create compelling ad copy.
  • Collaborate with internal teams to ensure maximum campaign performance.
  • Stay updated with the latest PPC trends and best practices.


Requirements:

  • Minimum of 3 years of relevant experience in managing PPC campaigns.
  • Proficiency in analytics tools (Google Analytics) and tracking/conversion optimization.
  • Strong numerical and literacy skills.
  • Analytical mindset
  • Ability to produce accurate, commercially focused MI that tracks against business KPIs.
  • Up-to-date with digital marketing trends.
  • Enthusiastic with a desire to learn and grow.
  • Experience in paid search and display advertising.


Desirable:

  • Degree educated.
  • Experience in a regulated financial service environment.
  • Experience running financial services campaigns


Benefits:

  • Friendly and inclusive working culture.
  • Hybrid working options.
  • Generous holiday allowance and birthday leave.
  • Employee Benefits Scheme.
  • Continuous Learning and Development opportunities.


Interested? Please Click Apply Now


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