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Head of Marketing

4 months ago

London, United Kingdom Brand Recruitment Full time

Our client, a reputable not-for-profit organisation based in Hertfordshire, is looking for an experienced Marketing professional with a passion for educational development to join their in-house Marketing and Commercial team. The Marketing team provides a wide range of support, from delivery content production to brand awareness and lead generation, both locally and nationally. The Role – Head of Marketing This role is a mixture of strategy and hands on. You will have 4/5 direct reports, with an overall marketing team of 15.You will be driven to add value in all you do and will be required to:

  • Develop an annual marketing plan with line managers, managing budgets and ensure on time delivery of projects
  • Lead and manage the marketing teams; design, digital, content, social, media and PR
  • Works closely with Executives and leadership stakeholders to ensure activity is fully agreed upon and aligned with business priorities.
  • Undertake regular analysis and reporting, ensuring a good ROI
Teams Responsibilities:
  • Promoting products and services
  • Brand Management
  • Digital Communications
  • Brand Awareness
  • Running Campaigns on-time and to budget
  • Using data analytics to inform the business
About You
  • Extensive experience in a senior marketing role – managing multi-discipline teams
  • Agency experience desirable but not essential
  • Able to demonstrate the impact of marketing activities that you have managed
  • Extensive digital marketing experience including, google analytics, PPC, SEO and Social
  • Data-driven and results-focused – using insights and trends to adapt the activity
  • Confident with strong negotiation skills
  • Previous experience and evidence of managing and developing a multi-disciplined team of 15+ people
Due to the location of their Hitchin-based head office this role is commutable from most parts of Hertfordshire including, Hitchin, Hertford, Luton, Hatfield, Royston and Bishop’s Stortford. #J-18808-Ljbffr