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Cisco Marketing Specialist

3 months ago

London, Greater London, United Kingdom CDW Full time

Description


Bring your career and talents to CDW, where you can have a greater impact, be inspired by our mission and excited about your job and future.

With revenues of over £1 billion, CDW UK is a leading supplier of IT solutions and services to a broad range of commercial and public sector customers across the EMEA and APAC regions.

As an Cisco Marketing Specialist, you'll develop and execute the go-to-market marketing strategy Cisco.

You will use business acumen to balance the needs of CDW, Cisco, Integrated Technology Solutions and Services to drive incremental pipeline and investment objectives, whilst simultaneously keeping a sharp eye on cost, value and ROI.


You'll be responsible for managing projects on your own and be expected to think and act both strategically and tactically demonstrating an understanding of the broader market and what content matters to our customer audience, along with what experiences we want to create to engage our customers and prospects.

This position has a high level of visibility and requires a high degree of cross-team collaboration whilst also having the ability to work independently.

You will also need to ensure the flexibility to attend Cisco events & conferences, as well as run events and meetings across the UK and overseas as needed.


What you'll do:

Build a pipeline of lead generation activity for Cisco through creating content/storytelling

  • Develop, manage and execute compelling marketing plans for Cisco leveraging the full marketing mix
  • Secure budget/funding from Cisco to support marketing efforts, ensuring all activity is compliant for funding claims
  • Project manage all stages of Cisco marketing and ensure effective implementation of all plans from conceptualisation stage; working with internal resource and approved marketing agencies to help drive best practice and best value for CDW and Cisco
  • Collate, measure and analyse results of all campaigns and optimising where necessary, making ongoing recommendations for future campaigns to drive optimum ROI
  • Ensure a comprehensive understanding of Cisco marketing schemes and guidelines, always ensuring compliance
  • Work with the Marketing Operations team to ensure all Cisco funding claims are submitted in a timely manner, ahead of deadlines to ensure zero exposure to the business
  • Establish and maintain strong working relationships with stakeholders across the organisation, and across Cisco.

What you need to succeed:

Must-have:

  • Bachelors in marketing/business or related degree or equivalent work experience
  • Proven track record of Partner Marketing strategies and investment models
  • Demonstrated proficiency of written and verbal communication skills (including technical writing and presentations) with the ability to communicate and collaborate effectively both internally and externally
  • Broad understanding of Cisco technologies and the solutions they offer
  • Ability to remain calm in a fastpaced work environment and to demonstrate thoughtful leadership in assessing problems/opportunities
  • Eager to take on new tasks/responsibilities and passion for customer experience, operational excellence and continuous development

Nice to have:

  • 3+ years of experience in the IT channel for a partner/reseller across marketing, category management, sales or partner management
  • Be a proficient user of CRM/Marketing Automation tools like HubSpot and marketing design tools like Adobe Creative Suite

Personal attributes:

  • Accountable with a clear growth mindset
  • Team player who can work well under pressure and equally well on own initiative
  • Passionate, professional, with a proactive 'cando' attitude at all times
  • Enthusiastic and selfmotivated with a strong willingness to learn and develop
  • Patient, empathetic and resilient
  • Flexible, adaptable and open to change
  • Excellent interpersonal & communication skills
  • Tenacious & persistence

Who we are:


CDW is a leading technology solutions provider to business, government, education and healthcare organisations in the United Kingdom, Canada, and the United States.

Our fingerprints can be found on technology in workplaces of more than 250,000 companies; from start-ups to international conglomerates. With the breadth of products and services we offer, there is no request too big or too small.

What you can expect from us: Culture, co-workers, and careers:
CDW is not only the People Who Get IT, but the People who get People. Our relationships are fuelled by our deep expertise and grounded in the CDW Way. Our empowering leadership makes things happen and inspires their teams to do the same. From the teammates beside us to the leaders who guide us, we move forward together. At CDW, you'll work with people who inspire you. People with positive, success-driven attitudes who you will learn from and forge strong relationships with. Bring your best true self—and your best ideas—to CDW. Because diverse perspectives bring